How This John Hopkins University Graduate Uses Keyhole To Inform Large-Scale Marketing Strategies

Keyhole Interviews – John Hopkins University Robin Lindner, Graduate Researcher and Marketing Strategist, John Hopkins University “When I was putting together my strategy for these large projects, I was looking at sentiment, but I was also looking at what types of media folks were engaging the most with. Having access to that data through … Read more

How HerCampus uses Keyhole Reports To Show Sponsors The Real Reach Of Their Events

Keyhole Interviews – HerCampus Windsor Hanger-Western, Cofounder, HerCampus Media “We do a lot of experiential marketing within  HerCampus Media, and we used to have a hard time conveying the impact of our events to our brands.  They’d say, ‘Well, you’re doing an event and there are 1,000 women there, that seems like a lot … Read more

Infinite - Keyhole for Agencies

How The Infinite Agency Uses Keyhole To Run ‘Real-Time Marketing’ & Predict Campaign Success

Freddy Duran is the Social Media Director at The Infinite Agency, a cutting-edge, data-driven creative agency based in Dallas, Texas. A strong advocate for the power of social media analytics, Freddy gives us his expert insight into *why* it is so crucial to use data to optimize social media campaigns at every stage, and how … Read more

USTA Keyhole Media and Entertainment

How The USTA Is Leveraging Social Media To Reach The Next Generation Of Tennis Players

Learn 3 of the social media marketing strategies that the USTA uses to yield incredible (700% year-over-year!) growth in content engagement. From grassroots community tennis to the US Open, the USTA strives to grow tennis at every level. One of the driving forces in accomplishing this mission is the USTA social media team. Led by … Read more

Brand Monitoring - Keyhole - Client - NMAAHC logo

How The National Museum Of African American History And Culture Transforms Conventional Narratives Through Social Media

Recruited before the museum even opened its doors, Lanae Spruce has become The National Museum of African American History and Culture’s influential voice on social media. As the Manager of Social Media and Digital Engagement, Lanae focuses on finding creative ways to take the rich stories that live within the museum walls and spread them … Read more

How PROJECT 375 Uses Keyhole To Track The Conversation Around Mental Health

Erica Jellerson gives us her expert insight into how the conversation around mental health is changing on social media, and how she and her team are using social media analytics to lead the conversation. PROJECT 375 PROJECT 375 is a non-profit organization centered around reducing the stigma around mental health. The organization was born out … Read more

SportQuake - Keyhole for Agencies

SportQuake’s Data-Driven Recipe For Sports Marketing Success

SportQuake is a go-to international sports marketing agency that provides strategic brand ideas, insight-driven campaigns and executional expertise. Worthy of note: A unique ‘360° Style Review’ that sets them up for success. Their use of sentiment data to drive influencer partnerships. The 360° Review Before SportQuake even takes on a new client, or starts a … Read more

The Chive Keyhole Customer Success Story for growing businesses Keyhole Social Media Analytics

How TheCHIVE Uses Unique Hashtags To Engage A Massive Follower Base

10 years ago, Co-Founders John and Leo Resig began a Men’s Lifestyle digital platform you may be familiar with: theCHIVE. “They created a culture where people can escape from politics and the annoyance of everyday life and come and have a good laugh.” -Jill Broek, Director of Brand Strategy As you scan through the platform, … Read more

Jelly Keyhole Customer Success Story Agency

How To X-Ray Social Media, According To Manu From Jelly

Jelly is a cutting-edge Digital Agency based in Santiago, Chile. They distinguish themselves with an almost exclusively digital focus, being “99.9% digital”, and flaunting big-deal clients like Toyota, Lenovo, and Mallplaza among others. “Digital rules. If you focus on digital in the next 3-5 years you should be able to make it. That’s why digital … Read more

Keyhole Social Media Listening Academic Research Insights

University Of Idaho Professor Uses Keyhole To Gather Live Info On A “Huge Scale”

Now let me tell you about Dr. Blevins’s research. We all remember the Women’s March of 2017. It was one of the largest demonstrations in US history, with millions of people marching in the US alone, and hundreds of other marches happening around the world. It quickly became a source of interest for many. How … Read more

Put an end to manual legwork once and for all.