The human brain has developed complex neural systems to process visual information. Research shows that around 55% of the brain’s cortex is devoted to visual processing. That’s compared to 11% for somatosensory and 3% for auditory processing. That explains why visuals are so important in the marketing process. They allow marketers to create highly engaging … Read more
Looking for the best Twitter analytics tools? We’ve identified a list of the top 11 free and paid Twitter analytics platforms to help you determine which tool is the best for your business. Why do you need a Twitter analytics tool? Twitter has always been a challenging platform for businesses. While businesses love having instant … Read more
Everyone knows Reddit is a content goldmine – but how can you make the most of Reddit as a marketer? In this guide, we’ll walk you through the basics of Reddit, covering the layout, jargon, and types of users—and give you the actionable advice you need to make the most of this incredibly popular, yet … Read more
Love it or hate it, social media is here to stay. Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network.
Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.
Memes are the best gift to mankind from the social media world. Everyone loves them, but not everyone knows how to use them. Memes are everywhere. They’re fun, catchy, relatable, and easy to consume. That’s why, over the past couple of years, memes have become a communication tool used by the entire internet collective. What … Read more
When writing for financial service providers, avoid recycling old templates—regardless of how well they performed in other niches. The finance industry is fast-paced and competitive. Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. In all likelihood, they’ll overlook your client’s ads. Finance writing demands authority. Remember: most … Read more
“A brand is a name a company uses to represent a specific product or business for marketing purposes.” Promoting your business with a brand identity helps you to attract customers more conveniently. You must plan and execute a proper strategy to succeed in your brand awareness goals. This article will guide you through nine tried … Read more
How is your social media life going lately? All set? Good! You are taking it significantly to the following consecutive levels. If not, do not worry; we are here for you with a bundle of insights to help you stay more enlightened. Recently, we have encountered many social media disputes that have included a few … Read more
Video content has changed the way we consume information. People prefer watching videos because regardless of the topic, the information videos convey is easy to understand, remember, and recall. Additionally, video is the prime storytelling medium that appeals to the viewers visually and emotionally. On the other hand, more than 85% of all businesses use … Read more
Predicting the future of social media trends isn’t easy, but that’s precisely what makes it so much fun! At Keyhole, social media is our bread and butter, and our team here works hard to stay up to date with all the key social media trends. We have a good idea of where social media trends … Read more