LinkedIn Engagement Rate: How to calculate it? (Formula + Calculator)

To scale your business, you need to grow your professional network in your industry. Here, LinkedIn is the best option for you.  The platform boasts about 875 million members in more than 200 countries and territories worldwide.  This wide audience pool of industry experts and professionals can effectively introduce you to your target audience. It … Read more

Nike’s Social Media Strategy: Campaigns & Statistics

Did you know Nike has won an Emmy award for their “You Can’t Stop Us” commercial? Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They’re known for being accessible to all kinds of people, no matter their gender or age.  … Read more

Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis

Did you know — Netflix has 223.09 million paying subscribers as of the 3rd quarter of 2022? As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. But beyond their top-notch content, they’ve also made a name for themselves on social media.  In this … Read more

Instagram Creator Account: Is It Worth The Switch?

How exactly did the Instagram creator account came about? For a while now, Instagram has been one of the most important social media platforms and digital marketing channels.  With more and more people joining the platform to share their lifestyles, opinions and spread their message, brands have identified an excellent opportunity to reach their target … Read more

2024’s Top 10 Twitter Analytics Tools for Tracking Metrics [Free Included]

Twitter has always been a challenging platform for businesses. While businesses love having instant access to their customers and brand mentions, you can invest hours, days, weeks, and even years into the platform without having a sense of the ROI generated from Twitter. We all know social engagement is important for brands, but how do … Read more

15 Traits Every Successful Social Media Manager Should Have

Christmas for most is presents and jingles, but for Social Media Marketers, it’s a season of frenzy. Social Media is brand’s top choice to engage and celebrate holiday season with their customers. Here’s Keyhole’s roundup of the most noteworthy christmas hashtag campaigns.

Free Social Media Strategy Template For 2024 [+ 5 Brand Examples]

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. The online landscape — be it platforms or audiences — continuously changes and forces the need to refine new tactics. Download our free social media strategy … Read more

How To Track Instagram Follower Count In 2024?

When your Instagram strategy is generating new followers consistently, you know that you’re doing something right.  An increase in follower growth signifies increased brand reach and engaging content people are interested in. This is why it’s essential to track your Instagram follower growth.  So, how do you track followers on Instagram? In this simple guide, … Read more

Top 7 Social Media Competitor Analytics Tools For Marketers And Agencies

Social media with almost 4.6 million people, is poised to become the most important resource for data insights that help businesses grow. That’s why using social media analytics tools has become indispensable for crushing brand competition and building an engaged social media audience. Learning about your competitors’ social media performance helps you identify your brand’s … Read more

Social Media Trends To Track in 2024 And Beyond: Marketing Tools, Content, And Strategy

Predicting the future of social media trends isn’t easy, but that’s precisely what makes it so much fun!  At Keyhole, social media is our bread and butter, and our team here works hard to stay up to date with all the key social media trends.  We have a good idea of where social media trends … Read more

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