Edited on July 2020. You need social media monitoring tools for three main reasons: To get quality audience data. To take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI. To save time, as all your social media analytics are available to…
Measuring social media ROI is crucial to proving that your social media marketing efforts are paying off. As a marketer, demonstrating that your social media strategies are generating positive results is necessary to be able to safely secure your social media budget or earn a contract renewal. And if you’re…
There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. To make…
You’ve mastered the art of churning out social media content on a consistent basis. Your brands’ social media accounts are now all active with strong engagement rates. But, are you using your social media accounts correctly? Is your business seeing any return on investment from all your social media efforts?…
Nowadays, if there’s a single Instagram marketing strategy gaining momentum then that surely is influencer marketing. If there’s anything troublesome about influencer marketing, it’s that there is definitely a bunch of marketers trying to determine Instagram influencer pricing. Yet, with the influencer marketing industry expected to be worth up to…
[Updated in June 2020, for a brand new Social Media Analytics Tools comparison!]
Did you miss our previous article on the 27 best Hashtag Analytics strategies? No worries, you can read it here: https://keyhole.co/blog/hashtag-analytics-27-actionable-strategies/
It can be a daunting task.
You’ve asked everyone and every query tool for the best social media analytics tools and you’re still unsure which to use. And you don’t have the time and money to waste using a tool only to find out later on that it doesn’t suit your needs.
Whether you’re asking other marketers or searching on Google, it can be quite confusing — with every brand making enticing promises.
How do you know which of them would deliver on their promise? A good complete guide is a great place to look.
Here’s a guide showing you the top 25 social media analytics tools, and how they work.
Looking for a specific tool? Jump ahead:
12. Rival IQ
13. Social Studio
14. Sprout Social
While being a professional gamer sounds like it’s all fun and games—securing an eSports sponsorship is serious business. Asking and pitching for an eSports sponsorship takes planning, research, and a bit of marketing savvy. Sponsors care about more than just your follower or subscriber counts—they want to know how much…
With the increasing variety of eSports monetization strategies, long gone are the days when eSports were seen only as a hobby. It’s no secret that the eSports culture is rapidly growing, and with rapid expansion, the possibilities for developing revenue streams expand as well. Still, let’s face it – many…
Every marketer wants to know the impact of their campaigns, and impressions are a calculation of just that. Jump Links: What are Impressions?Why Should You Track Impressions?How Are Impressions Calculated? What are Impressions? Impressions are the total number of exposures to your content. This can include the same person seeing…
Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to figure out what content is best for each format. We’re here to help!…