Blog
7 Important Instagram Analytics Marketers Need to Know [+ 4 Tools!]
This post was updated on November 16th, 2019. Before we talk about instagram analytics, let’s talk about why Instagram matters to marketers. Instagram is a marketing powerhouse and is very beneficial for business and brands. It’s the go-to platform that businesses should be using. The platform offers features that businesses…
Twitter Audit: How to Conduct & Optimize Your Account
Regardless of whether you’re still figuring out how to use Twitter to boost your business, or you’re already doing well but are looking for ways to up your game, you’ll love this quick Twitter audit guide that will show you how to assess and improve your Twitter profile in less…
How to Find Micro Influencers on Instagram to Boost Sales
Updated on November 7th, 2019. Influencers have the power to win the hearts of consumers. It is no surprise that some of the biggest brands in the world are using influencer marketing to promote their products and services. Influencer marketing is effective, but not a all brands have enough budget…
Incorporating Memes, Emojis, and Gifs Into Your Social Strategy for Higher Engagement
Memes. Everyone loves them, but not everyone knows how to use them. Memes are all over social media. They’re fun, catchy and easy to consume. That’s why, over the past couple of years, memes have become a communication tool used by the entire internet collective. What we’ll talk about in…
Using Hashtags to Find Influencers on Instagram, Twitter, and Facebook
Finding influencers has become much easier over time — especially given the transparent data that’s now available. You no longer need to rely on ‘black box’ scoring systems to find generic partner. You can use available data from social networks to rank their influence objectively.
Reddit Marketing: What is Reddit & How Can You Use It As a Marketer?
Everyone knows Reddit is a content goldmine – but how can you make the most of Reddit as a marketer? In this guide, we’ll walk you through the basics of Reddit, covering the layout, jargon, and types of users—and give you the actionable advice you need to make the most…
5 Valuable Hashtag Marketing Strategies Proven to Engage Audiences
Updated on October 17th, 2019. Using hashtags effectively goes beyond casually plugging them into your tweets and posts. On platforms such as Twitter and Instagram, calculated hashtag marketing can boost impressions, make your content more searchable and encourage users to talk about your brand. Learning how to leverage tagged topics…
What is a Brand Ambassador? & How to Launch a Successful Ambassador Program
What are brand ambassadors, how are they different than influencers, and how can you create a successful ambassador program? We’ll walk you through what a brand ambassador is, the difference between brand ambassadors and influencers, and creating a brand ambassador program best suited to your needs. Jump Links The New…
16 Social Listening Strategies to Incorporate Into Your Business Strategy [+2 tools!]
With 3.03 billion active social media users around the world, you can use social listening to tune in and monitor what your customers are saying about your business across a variety of platforms. This allows you to listen to your customer base, learn more about them and interact with them. …
Where Does Keyhole Get its Data?
At Keyhole, we want users to know what data we access from social platforms in compliance with their policies, and how we provide analytics to our customers. We only plug into paid and approved partner data sources provided by major social platforms such as Facebook, Instagram, Twitter and YouTube, as…