There’s no doubt that Talkwalker is a powerful social media listening tool. But at a hefty starting price tag of $9,600 USD for the most basic plan, it’s simply not an option for most marketers’ budgets. Don’t worry though. There are several Talkwalker alternatives out there that offer social listening,…
Content curation means more than rummaging through the internet for what to post on a slow day. It’s a whole process that, when done right, can do wonders for your reach and audience engagement. This guide will cover the basics of content curation as well as the benefits it can…
Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Five ways social media data can…
Influencer marketing is one of the most powerful ways to grow a brand in social media. And to guarantee marketing success, you need to measure your results, which is why you need these influencer KPIs. The marketing strategy involves tapping into the influence of others to help build trust in…
Social Publishing is available with all Keyhole plans and trials starting on March 17th, 2021 Smart social media marketers know that it’s important to stay on top of trends, collect and gather insights, create audience-pleasing content and publish regularly. And yes! Doing all these things can take a lot of…
Curious how you shape up against your competitors on social media? Then you’ll want to track and calculate share of voice. “Taste the relish to be found in competition — in having to put forth the best within you to match the deeds of risk-taking, hard-working competitors.” Henry J. Kaiser…
Social media marketing metrics can optimize your strategy. Keep track of these 7 metrics in 2021 to measure and prove your success.
Updated on December, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services. While influencer marketing is effective, not all brands…
Want to run a winning influencer marketing campaign in 2021? Take inspiration from the most successful Instagram influencer campaigns in 2020 [backed by data].
It’s no longer news; Topsy is dead.
Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. Hardly anyone saw the end of Topsy coming, but well, it happened.
So what now? Of course, you can’t abandon your social media marketing job because Topsy is no more.
You need a Topsy alternative that can perform the same function it did – or go beyond it.
And you’re at just the right place to find that; here are the top three Topsy alternatives you can use: