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5 Top Brandwatch Alternatives
Your social media success depends on how well you are able to listen to what your audience is saying about you, your competitors and your market in general. This is what social listening and social media monitoring is all about. With data and insights extracted from your social listening efforts,…
3 Top Meltwater Alternatives
Social media monitoring is a non-negotiable part of any successful marketing and sales strategy, and thankfully there are plenty of tools that allow you to collect and analyse social data to inform your decision-making. Looking for a social media analytics solution that allows you to track conversations, find influencers and…
4 Top Talkwalker Alternatives
There’s no doubt that Talkwalker is a powerful social media listening tool. But at a hefty starting price tag of $9,600 USD for the most basic plan, it’s simply not an option for most marketers’ budgets. Don’t worry though. There are several Talkwalker alternatives out there that offer social listening,…
How to Get More Instagram Followers: 30 Proven Strategies
Everyone has big dreams when they start an Instagram account for their business. But getting more Instagram followers—especially at the beginning—isn’t as easy at it seems. How do you get more Instagram followers? Paying for Instagram followers doesn’t work. You end up with inflated follower counts that actually don’t provide…
The Top 5 Social Media Strategies For Marketing Success in 2020
What activities do you need to include in your social media strategy to stay on top of your game in 2020? We’ll reveal the top 5 strategies you can implement into your current marketing tactics for success throughout the year. Jump Links: Social Media Strategies in 2020 1. Use Contests…
The Top 15 Instagram Analytics Tools [+ Metrics that Matter]
Updated on March 19th, 2020. Instagram is a huge platform, so you definitely need to know how best to engage your target customers on it. And Instagram analytics tools are your best bet when it comes to doing just that. But there’s a plethora of these tools out there, which becomes…
16 Marketing Automation Tools for Marketers to Streamline Repetitive Processes
Marketing automation tools keep cropping up as customers’ needs continue to evolve. The sharp marketer or business owner knows the value of keeping up with new trends. Unfortunately, while this keeps your marketing effective, it takes so much of your time that you have no time to focus on other…
15 Social Media Branding Strategies to Capture and Retain Your Target Audience
Updated on March 5th, 2020. As competitors strengthen their online profiles, the need to differentiate your brand’s identity on social media grows. Building a recognizable brand known for its positive qualities will help gain and retain followers. Successfully executing branding strategies can help win customers, too. But developing a powerful,…
Monitoring and Measuring Hashtag Performance
Hashtags are everywhere. Every marketing campaign uses them. But how do you use a hashtag as a strategic tool to your advantage—and not simply as a novelty? By monitoring and measuring hashtag performance with a hashtag tracking tool, you’ll not only gain key insights into how your campaign performed, you…
Influencer Marketing ROI: Calculate ROI and Maximize Your Social Impact
It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies…