Sweta Panigrahi There’s no denying the importance of Instagram Reels for pulling in an audience. A 20-second video clip can be just the ticket to captivating your followers. But simply posting and hoping for the best will not get you far. If you want to draw in the largest number of people, you need to pick the … Read more
Looking for the best Twitter analytics tools? We’ve identified a list of the top 10 paid and free Twitter analytics platforms to help you determine which tool is the best for your business. Why do you need a Twitter analytics tool? Twitter has always been a challenging platform for businesses. While businesses love having instant … Read more
Are you in charge of running social media for a community-oriented brand? Then you should know that going live is the most direct way to connect with your community online. Instagram Live is a fantastic in-app feature for engaging with your audience in real time and hosting interactive virtual experiences. It gives your followers a … Read more
The growth and rise of TikTok as a social media platform have been astonishing. As reported on App Annie, for the first time users spent more time on TikTok than on Facebook in terms of app usage. The time spent on TikTok is up 325% year-over-year, proving that the rate at which it grew over … Read more
Most social media managers and marketers make this mistake while promoting YouTube videos: slapping links to their videos on their other social media channels and calling it a day. Fun fact: That’s not the *only* way to promote your videos. In this article, we’ll teach you six tactics that you can use to promote your … Read more
The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are more likely to discover your brand through social media over a search engine. So it is more important than ever to optimize your social channels to ensure you’re reaching (and engaging) your target audience. But … Read more
Latest Social Media Updates 🗞️ 1. Meta is testing a carousel display of suggested Threads to increase engagement. This move comes as Meta aims to revitalize the dwindling usage of Threads by integrating it within the Instagram app. Was making Threads it’s own app the right choice? 2. X is set to collect users’ biometric data, including education and job … Read more
Although many social media platforms have come and gone, Instagram has remained strong for over a decade. This platform has evolved and adapted to keep up with current social media trends from some of the other largest platforms. Two of the most notable features that Instagram offers are Reels and Stories. Both of these were … Read more
Let’s imagine you’re sipping on your morning coffee, scrolling through Facebook, and suddenly a fun poll pops up asking, “What’s the best way to start your day? Coffee or Tea?” Not only does it give you a small, delightful pause in your endless scroll, but it also connects you to a broader community of like-minded … Read more
People are using ChatGPT to write everything from legal briefs to college papers. While its effectiveness in those areas is still debated, ChatGPT is undoubtedly a powerful marketing tool to keep in your back pocket. If you’reyour experiencing a creative rut or simply want to add some pizzazz to your social media marketing efforts, ChatGPT … Read more