Competitive Analysis & Benchmarking

Get to know your competition and how to beat them.

Keyhole’s Competitor Analysis & Benchmarking will add industry-specific context to your social media efforts. Use real-time metrics to determine your strategic goals and measure your performance.

Gain valuable insights from comparing your social media efforts to your competitors, and learn how to outperform them.

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Competitive Analysis & Benchmarking Tool

These brands use competitive analysis to win.

(Surprise! They use Keyhole)

Consensys - Keyhole competitor analysis and benchmarking clients
and Influencer Analytics
Competitor Analysis & Benchmarking Clients USTA Logo
Social Media Competitor Analysis & Benchmarking - University of South Carolina - Client Logos
Read how our customers use Keyhole

Try benchmarking to make powerful moves

Stack yourself against competitors with Profile Analytics to get a glimpse of your industry performance metrics.

Use specific metrics – such as, engagement, reach, or share of voice – to give you actionable performance insights next to industry players.

Set strategic goals using an accurate baseline of your industry, which accounts for your major competitors and your industry niche.

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Measure Performance

Know your enemy, and know yourself with competitor analysis

Keyhole’s social monitoring features will allow you to keep tabs on your competitors’ campaigns, influencers and social media strategies.

Understand your competitors’ strategy, and use social media metrics to identify their strengths and weaknesses (aka. your opportunities.)

Use social listening to collect all posts that mention your competitors and their campaigns. Find and jump on relevant conversations to put your brand in front of customers before your competitor does. 

Perform A Competitor Analysis
Competitive Analysis

Win audiences over your competition

React quickly when prospects mention your competitors brand with social listening. Engage them with relevant and valuable offerings before your competitor.

Use brand monitoring to see how your audience engages with your content (and your competitors’.) And optimize your content to get better results.

Use sentiment analysis to understand how audiences really feel about other brands and offerings in your industry. Use these valuable insights to make tactical decisions about your product and marketing.

Get Consumer Insights
Sentiment analysis
We rely on the world cloud to identify trending conversations, so we can attract new target audiences. This gave us insights on what customers may like as new protein bar flavours.
Elena Fusaro
Elena FusaroBrand Manager, FITCRUNCH
Keyhole.co is an invaluable tool for competitive benchmarking and seeing where we stack up in the space.
Qianna Smith-Brunneteau
Qianna Smith-BrunneteauDirector of Social Media & Strategy, US Open, USTA
You don’t want to be the one that comes in late to the party after everyone’s already left... You’ll want to contribute when the topic is still hot so you can be a thought leader on the subject. You can easily accomplish that with a tool called Keyhole.
Neil Patel
Neil Patel4 Best Tools for Social Listening
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Want to maximize your event’s reach? We make it easier. Keyhole cuts through the noise and identifies top influential users and content that mention your event in real-time. Then, easily share content or engage with important conversations when it has the most impact.

How the US Tennis Association Uses Competitive Benchmarking to Inform Their Strategy

Read The Story
USTA Keyhole Media and Entertainment
Bottlerock Napa - Keyhole Industry Tracking

See How BottleRock Napa Valley Uses Keyhole to Identify Trends and Quantify Them

Read The Story

Enterprise Solutions Available for Competitive Analysis at Scale

CONTACT US TO LEARN MORE
Customization & Flexibility

Designed to handle teams of all sizes, Keyhole offers custom plans and flexible data banks.

Granular Data

Amplify and filter your searches as much as you need to get the exact data you are looking for in real time.

Premium Support

A dedicated team of experts available to support your team reach their marketing goals.

Choose your Keyhole. Then unlock it.

Influencer Marketing
Who says you can’t buy love? Discover and track the most internet’s most influential influencers.
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Brand Monitoring & Social Listening

Instantly discover how people feel about your brand & competitors online.

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Event Monitoring
Real-time actionable data lets you capture and amplify your event.
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Campaign Monitoring
Save precious hours with tools built to monitor, analyze and inform campaigns.
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Market Research
We all want to know what people say about us when we’re not in the room. Gain deep insights into key trends & conversations happening right now.
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Learn More About Benchmarking & Competitive Analysis

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