Social Listening: Best Practices For Growing Businesses

More than listening to what customers are saying about your brand or industry in the social sphere, this one question is important: What do you do with what your customers and prospects say on social media? Hearing what customers say on social media is one thing, but understanding how to use their conversations to your … Read more

22 Social Media Monitoring Tools To Track Brand Mentions In 2023

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against … Read more

Top 11 Twitter Analytics Tools To Measure Performance Metrics In 2023

Looking for the best Twitter analytics tools? We’ve identified a list of the top 11 free and paid Twitter analytics platforms to help you determine which tool is the best for your business. Why do you need a Twitter analytics tool? Twitter has always been a challenging platform for businesses. While businesses love having instant … Read more

Top 14 Instagram Analytics Tools In 2023 To Track IG Metrics

Instagram has become a key platform for marketers as 70% of IG users discover new products on the platform. And Instagram analytics tools are your best bet to get your brand discovered How? And which tool should you choose? There are many great social media analytics tools out there, which means that finding the right … Read more

8 Mistakes That Are Ruining Your Social Media Monitoring Efforts

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. It has provided unparalleled opportunities for connection and interaction between business and their customers. However, it is crucial to recognize that social media also comes with its fair share of risks, especially if it is not appropriately managed. This … Read more

11 Best Practices For More Instagram Followers

Imagine you’re scrolling through Instagram, admiring the stunning posts and reels, and suddenly you come across a profile that blows your mind! The content is exceptional, the witty captions, and the engagement is through the roof! You immediately hit the follow button and eagerly wait for their next post. What if you could be that … Read more

Twitter Engagement Rate Calculator + 6 Tips To Increase It

One common thing about every top brand in the current market is their active presence on Twitter. With over 237.8 million active daily users, this microblogging network has become a brand favorite for marketing.  Twitter boasts a vast range of 500 million daily tweets and can help your brand reach a wide set of audience. … Read more

20+ Best Social Media Sentiment Analysis Tools For 2023

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. That’s what sentiment analysis tools are for. They capture … Read more

The Top 3 Paid Social Media Marketing Tools

Love it or hate it, social media is here to stay. Platforms like Facebook, Instagram, and Twitter have become so integral part to our daily lives, that they’ve changed the way we meet, communicate, and network.

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.

Read moreThe Top 3 Paid Social Media Marketing Tools

Put an end to manual legwork once and for all.