5 Under-Analyzed Social Media Metrics that Matter [+ Free Tools to Measure Them!]

5 Under-Analyzed Social Media Metrics that Matter and Free Tools to Measure Them

With so many social media analytics tools that focus on different stats, it’s hard to figure out which metrics matter.

Some of the most important ones are often ignored in favour of “vanity metrics” – numbers that don’t help guide your marketing decisions, but are easy to track. To make strides in your social approach, it helps to dig deeper into underlying data.

Read more5 Under-Analyzed Social Media Metrics that Matter [+ Free Tools to Measure Them!]

5 Valuable Hashtag Marketing Strategies Proven to Engage Audiences

Hashtag Marketing Strategies to Engage Followers

Using hashtags effectively goes beyond casually plugging them into your tweets and posts.

On platforms such as Twitter and Instagram, calculated hashtag marketing can boost impressions, make your content more searchable and encourage users to talk about your brand. That’s why learning how to leverage tagged topics should be a priority for marketers.

Read more5 Valuable Hashtag Marketing Strategies Proven to Engage Audiences

How to Run an Instagram Influencer Campaign (with downloadable templates!)

In one our previous articles, we explained Why Influencer Marketing with Social Media Celebrities is the Hottest Trend in luxury Fashion Marketing. Indeed, Instagram campaigns are very influential, not just in the fashion industry, but across all industries.

Since you have already been introduced to these campaigns and are convinced by their powerful results,  we’ve created a step-by-step guide to help you launch your own successful Instagram Influencer Campaign.  

Read moreHow to Run an Instagram Influencer Campaign (with downloadable templates!)

3 Ways to Use Social Media to Amplify Events

Think of the last time you were at an event. How many selfies, photo booths, hashtag prize campaigns were there?

If it was a big enough event, it probably had a live-feed of an aggregated social media posts on a wall, their event hashtag plastered all over the wall blaring “hashtag me! hashtag me!”

Read more3 Ways to Use Social Media to Amplify Events

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