Soapbox Strategists is a digital media agency that helps clients capture hearts (and dollars) in the online world.
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Waterworks contacted Soapbox to charge up their social media strategy, carving out a distinct identity and voice for the brand. This included designing a content program (Instagram, Facebook, Twitter) that reflects its premier status, and that has resulted in an approximately 500% increase in Instagram follower acquisition.
“To support and promote the content, we’ve created an ongoing Instagram advertising campaign, targeting interior design enthusiasts, that grew total Instagram engagements from 6,503 to 86,743 in its first 6 months.”
“Keyhole definitely gives us insight back into the larger social strategy that makes us successful… We’re always trying to get into the right spaces, and get more insights.”
Understanding the conversation with Keyhole
Using the Keyhole Dashboard allowed Soapbox to monitor Waterworks’ social accounts, revealing what related topics its audience is interested in to ensure meaningful content contribution with each post. This caused an exponential bump in their Instagram and Twitter following, making for an incredibly successful partnership.
By capturing content surrounding branded hashtags, Soapbox Strategists were able to drive conversions and help produce a successful digital marketing strategy with finesse.
See your content shine.
Soapbox Strategists use Keyhole to monitor and track all hashtags and keywords associated with their agency’s work, to ensure its clients know exactly what they’re doing for their brand.
By capturing the data produced from their content, Soapbox is able to track conversions and drive the value of their work like never before.
Unlock your content’s power with Keyhole today.