Facebook Followers: Grow Without Spending Money On Ads

When most brands think of growing their Facebook followers, the first thing that comes to mind is an ad campaign. Ads are effective in some situations, but they can get expensive quick. According to Facebook’s 2018 quarterly report, the average price per ad increased 39 percent but the number of ad impressions served only increased … Read more

10 Proven Strategies To Increase Engagement On Facebook In 2024

As a social media marketer, if you’ve been worried about the low Facebook engagement rate, you’re not alone. The recent changes in Facebook’s algorithms have got marketers sweating due to the consistent decline of organic reach.  What’s more, organic posts just reach 5.5% of your Facebook page followers. This has led an increasing number of … Read more

10 Best Facebook Competitor Analysis Tools In 2024

Social media’s influence as a virtual marketing space has become undeniable, owing to its capability of reaching a large audience. And among all these platforms, Facebook is the most impactful, with its 2.8 billion+ monthly users.  According to reports, Facebook generates the highest ROAS among all social media platforms. Moreover, the networking giant also drives … Read more

Top 17 Facebook Analytics Tools To Measure Page Performance

If you’re thinking about neglecting Facebook in your marketing strategy… think again! Here are some reasons to change your mind: Facebook continues to be the most used social media platform by far. Almost 75% of high-income earners use Facebook. Facebook allows for granular targeting that other platforms can’t offer. Facebook is an excellent tool for … Read more

6 Facebook Analytics Hacks For Digital Marketing Agencies

Facebook houses 3.4 billion users as we speak. Out of these 71% are Gen Z and 77% are millennials – generally our top choices for customers. This means no matter which business we cater to, our audience is present on Facebook. Given this, it would be hard to perform targeted marketing with just basic analytics. … Read more

Facebook Analytics Guide 2024: How To Analyze & Use Your FB Data

You still haven’t started using Facebook Analytics, have you?  Could it be because you don’t understand it? Or perhaps you don’t know how to set it up in the first place. Maybe you don’t see why you should be using another Facebook analytics tool. You have Facebook Insights anyway.  We totally get it. But, here’s … Read more

Facebook Marketing Guide With Winning Strategies For 2024

There are roughly 8.1 billion people on the planet. Out of those 8.1 billion, about 3.03 billion are active Facebook users. That means more than one-third of the world uses Facebook. That’s a lot of scrolling.  As of late 2023, Facebook is the most widely used social media platform in the world. Its marketing potential … Read more

How To Create A Monthly Facebook Analytics Report + Free Template

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ If not, you’re not alone!  We don’t have​ to tell you that Facebook​ is still one​ of the most popular social media sites​ in the world. There are over 2.93 billion active users, and statistics show that this number​ is growing. … Read more

8 Facebook Marketing Strategies For Small Business To Increase Engagement & Sales

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury.  Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. So how can a small business create an achievable marketing strategy that … Read more