How Should #Travel Brands Use Twitter?

travelers-twitter

Twitter has quickly become a powerful tool for travelers, and they’re using it for everything from researching destinations to connecting with their hotels and airlines for discounts.  Twitter and Millward Brown recently published an infographic describing how travelers use Twitter, and here are some valuable tips on how brands should use the social network.

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7 Habits of Highly Effective Hashtag Marketers

Social networks have become an integral part of marketers’ lives today. While step 1 for new marketers is to engage easily-visible consumers periodically, here is a look seven different ways that sophisticated marketers use hashtag research and analytics to gain intelligence from social media.

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Don’t Select the Default! 4 Tips for Building Engagement & Traffic With Twitter

Building Twitter Engagement

For a long time, users treated Twitter like a ‘linear’ application: you follow people and they follow you back; you send a tweet out and hope that hundreds of people share it with their friends. Turns out, Twitter doesn’t really work that way!

Read moreDon’t Select the Default! 4 Tips for Building Engagement & Traffic With Twitter

No, You Don’t Need a “Social Media Command Center” for Events; Here’s How ONE (!) Woman Managed the #Grammys

When a big event is coming up, brands love to talk about big “Social Media Command Centers” they’ve setup, with a infinite number of people staring at uncountable monitors.

If you want to succeed with event management, this must be the only want to do it, right?

Read moreNo, You Don’t Need a “Social Media Command Center” for Events; Here’s How ONE (!) Woman Managed the #Grammys

Life is short and the internet is vast.