4 Tips To Find Micro Influencers On Instagram To Boost Sales

Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services. While influencer marketing is effective, not all brands have the budget to afford a top-tier influencer. Fortunately, … Read more

How To Become An Instagram Influencer: 13 Tips For Beginners

Instagram influencers get paid to channel their creativity and post beautiful photos. Not to mention the free goodies and extra perks that come with holding an influential status on social media. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a … Read more

How Much Instagram Influencers Cost: A Guide To Influencer Marketing Pricing

Nowadays, if there’s a single Instagram marketing strategy gaining momentum then that surely is influencer marketing. If there’s anything troublesome about influencer marketing, it’s that there is definitely a bunch of marketers trying to determine Instagram influencer pricing.  Yet, with the influencer marketing industry expected to be worth up to $15 billion by 2022, it … Read more

Keyhole Social Media AnalBottleRock

How BottleRock Music Festival Amps Up Influencer Engagement With Keyhole

BottleRock is a Napa Valley music festival that aims to bring together the best of Napa culture- wine, music, food and more wine, in true Napa fashion. “When people come to Napa, the first thing that they think of is great wine. What goes along with great wine is great food, and what pairs perfectly … Read more

How To Calculate Influencer Marketing ROI For A Campaign?

Influencer marketing is one of the fastest-rising trends in marketing. But how do you calculate the ROI of an influencer marketing campaign? If you’re new to the concept, influencer marketing is the collaboration between a brand and a content creator with a large social media following. The influencer endorses the company’s product or service in … Read more

What Type Of Influencer Is Best For My Campaign?

Working with social media influencers is a rapidly growing and highly effective marketing tactic. It’s a quick way to gain trust and visibility with an audience thanks to the opinion or voice of someone they already trust. The challenge, however, is identifying which type of influencer is best for your social media campaign. Celebrity or … Read more

Influencer Marketing ROI: Calculate ROI And Maximize Your Social Impact

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date. Put simply, influencer … Read more

Social Media Trends To Track in 2023 And Beyond: Marketing Tools, Content, And Strategy

Predicting the future of social media trends isn’t easy, but that’s precisely what makes it so much fun!  For example, Facebook was expected to lose its overall social media dominance. Yet, it’s 2020, and Facebook still remains the most widely used social media platform. At Keyhole, social media is our bread and butter, and our … Read more

Broadcast And Media Companies: Improving Performance With Social Media Analytics

Social media has changed the dynamics of marketing, reshaped the way people consume information and revolutionized the way brands and organizations communicate with their audience. In a world where information is available in real time and content is accessible on-demand, broadcast and media companies have to keep pace with changing audience expectations. Below, we will … Read more

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