[Keyhole data was referenced in The Guardian today. Original article: Here]
Zuckerberg Really Is 2 Steps Ahead Of Everyone Else
Earlier today, I was reading a blog post by a 19 year old on how teenagers use social media. You can find it here.
And as I read it, all I could think was, “Wow, Zuckerberg really is 2 steps ahead of everyone else.” Here are some excerpts from the post, and how it relates to some of Zuckerberg’s past actions.
A Full 63% Of BuzzFeed’s Posts Are Clickbait
Ben Smith from BuzzFeed recently wrote a post titled, “Why BuzzFeed Doesn’t Do Clickbait” and it generated the responses one would expect. Just take a look at the comments on that post.
After all, BuzzFeed is the poster child for clickbait! Well, not according to Ben’s definition you see…
We’re not clickbait. We’re sharebait!
7 Habits Of Highly Effective Hashtag Marketers
Social networks have become an integral part of marketers’ lives today. While step 1 for new marketers is to engage easily-visible consumers periodically, here is a look seven different ways that sophisticated marketers use hashtag research and analytics to gain intelligence from social media.
Are Hashtags In Ads A Fad?
Someone recently asked this question on Quora and I thought I’d share my answer on the blog here.
In short: No, hashtags in ads aren’t a fad — they’re here to stay. At least when done right.
Hashtags serve 2 important purposes that advertisers (and marketers in general) can’t live without.
Who Should Replace Letterman? According to Social Media, There’s Only One Choice
Last week, Letterman announced that he’ll be retiring from The Late Show on CBS. Of course, the internet went wild and the #LettermanReplacement hashtag was born.
We used our hashtag tracker to see how people were voting. Here’s how the tracker looks as of this writing:
Want To Live-tweet Your Wedding? W Hotels Lets You Hire Someone. (Yes, Seriously)
We’re not kidding.
W Hotels in NY has a “Social Media Wedding Concierge” for hire. Want to live-tweet, Vine or Instagram your wedding for a mere $3,000 USD? Look no further!
4 Missing Elements To Implement In Your Content Strategy
The content and inbound marketing channels have grown immensely over the last few months. But in this growth of content, it’s important not to lose sight of content strategy. For every business, this strategy should ultimately decide the main marketing channel for traffic and sales.
No, You Don’t Need A “Social Media Command Center” For Events; Here’s How ONE (!) Woman Managed The #Grammys
When a big event is coming up, brands love to talk about big “Social Media Command Centers” they’ve setup, with a infinite number of people staring at uncountable monitors.
If you want to succeed with event management, this must be the only want to do it, right?