Latest Updates

netflixs social media strategy

How To Add Music To Instagram Stories

Instagram stands at the top among the leading social media platforms out there that can help you drive traffic and engage the intended audience. The popularity of the platform has been increasing over the years, making it a preferred choice for all generations. While the platform offers a variety of capabilities to help you create … Read more

Calculate Social Media Conversions

What Is Bluesky & How Can You Use It As A Marketer

Social media has become an increasingly fragmented and controversial market that is dividing opinion among marketers. Brands are now seeking alternative platforms that offer authentic and tangible engagement opportunities to expand their digital footprint. Enter Bluesky: a decentralized social media network that is rapidly gaining traction from niche communities and tech-savvy users. Initiated by former … Read more

Slack Social Media Strategy: Connecting Teams, One Channel At A Time

It takes a lot of effort to stay on top of a social media strategy. You have to manage to-do lists, engage with your audience, and track key metrics. As a company built around engagement, it’s no surprise that Slack has established a strong presence across multiple channels. With 65 million monthly active users, Slack … Read more

9 Steps To Solid Brand Awareness Strategy[2024]

The Top 15 Most Subscribed YouTube Channels

Since its creation in 2005, YouTube has become the world’s largest video-sharing platform, with over 2.5 billion monthly active users. The platform has not only revolutionized how we consume and share media but has also given rise to a new generation of content creators and influencers. If you are curious to know what are the … Read more

netflixs social media strategy

How To Use Instagram Broadcast Channels In 2024

Instagram broadcast channels are like having your own private megaphone to chat with your top followers.  Introduced in 2023, they allow you to send messages directly to your audience, but there’s a catch: it’s one-way communication.  This means you can broadcast your updates, and followers can listen, react, and participate in polls without the flood … Read more

How To Measure Share Of Voice On Social Media

17 Black Friday Marketing Ideas To Boost Sales & Increase Conversions

Businesses are always looking for ways to improve their sales and conversion rates. As well as holiday seasons and other seasonal fluctuations, they will often hold impromptu sales, sometimes to reduce overstock (or slow-moving stock), sometimes because they have seen a drop in those all-important sales and conversions.  For many organizations, Christmas is their biggest … Read more

user generated content

How To Create A YouTube Channel: Step-by-Step Instructions, Branding & Layout Tips

Did you know video marketing is on the rise, with more than 78% of marketers pledging to invest some money into video production?  Now, while it can be argued that video content can be used on your website and across all social media platforms, there’s still one that’s well-known for its video distribution capabilities: YouTube.  … Read more

social media trends to track

How To Create A Winning Video Content Calendar

Do you feel like you’re constantly scrambling to come up with video ideas and never posting them on time? It’s time to get strategic with a video content calendar! A “calendar” might sound dull, but a solid video content calendar is far from boring. It’s a roadmap that guides your content creation with purpose and … Read more