Case Study

Learn why big & small companies around the world choose Keyhole. Our customer’s success stories show you the key to their success, so we can grow together.

How Arizona State University Uses Keyhole To Help PBS Journalists And Students Become Authorities In Trending Topics

Keyhole Interviews – Arizona State University https://youtu.be/pt1KOSujYPk Jessica Pucci, Director of Digital Audience Programs – Walter Cronkite School, ASU “Keyhole is a tool that you can use to understand the conversation around a topic and help you become an authority, connecting you with people who are existing authorities. It’s always my hope that Keyhole becomes … Read more

How This John Hopkins University Graduate Uses Keyhole To Inform Large-Scale Marketing Strategies

Keyhole Interviews – John Hopkins University https://youtu.be/PLyeJYF4k00 Robin Lindner, Graduate Researcher and Marketing Strategist, John Hopkins University “When I was putting together my strategy for these large projects, I was looking at sentiment, but I was also looking at what types of media folks were engaging the most with. Having access to that data through … Read more

How HerCampus uses Keyhole Reports To Show Sponsors The Real Reach Of Their Events

Keyhole Interviews – HerCampus https://youtu.be/kq-zlwrZ2UM Windsor Hanger-Western, Cofounder, HerCampus Media “We do a lot of experiential marketing within  HerCampus Media, and we used to have a hard time conveying the impact of our events to our brands.  They’d say, ‘Well, you’re doing an event and there are 1,000 women there, that seems like a lot … Read more

Infinite - Keyhole for Agencies

How The Infinite Agency Uses Keyhole To Run ‘Real-Time Marketing’ & Predict Campaign Success

Freddy Duran is the Social Media Director at The Infinite Agency, a cutting-edge, data-driven creative agency based in Dallas, Texas. A strong advocate for the power of social media analytics, Freddy gives us his expert insight into *why* it is so crucial to use data to optimize social media campaigns at every stage, and how … Read more

USTA Keyhole Media and Entertainment

How The USTA Is Leveraging Social Media To Reach The Next Generation Of Tennis Players

Learn 3 of the social media marketing strategies that the USTA uses to yield incredible (700% year-over-year!) growth in content engagement. From grassroots community tennis to the US Open, the USTA strives to grow tennis at every level. One of the driving forces in accomplishing this mission is the USTA social media team. Led by … Read more

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How The National Museum Of African American History And Culture Transforms Conventional Narratives Through Social Media

Recruited before the museum even opened its doors, Lanae Spruce has become The National Museum of African American History and Culture’s influential voice on social media. As the Manager of Social Media and Digital Engagement, Lanae focuses on finding creative ways to take the rich stories that live within the museum walls and spread them … Read more

How PROJECT 375 Uses Keyhole To Track The Conversation Around Mental Health

Erica Jellerson gives us her expert insight into how the conversation around mental health is changing on social media, and how she and her team are using social media analytics to lead the conversation. PROJECT 375 PROJECT 375 is a non-profit organization centered around reducing the stigma around mental health. The organization was born out … Read more

SportQuake - Keyhole for Agencies

SportQuake’s Data-Driven Recipe For Sports Marketing Success

SportQuake is a go-to international sports marketing agency that provides strategic brand ideas, insight-driven campaigns and executional expertise. Worthy of note: A unique ‘360° Style Review’ that sets them up for success. Their use of sentiment data to drive influencer partnerships. The 360° Review Before SportQuake even takes on a new client, or starts a … Read more

The Chive Keyhole Customer Success Story for growing businesses Keyhole Social Media Analytics

How TheCHIVE Uses Unique Hashtags To Engage A Massive Follower Base

10 years ago, Co-Founders John and Leo Resig began a Men’s Lifestyle digital platform you may be familiar with: theCHIVE. “They created a culture where people can escape from politics and the annoyance of everyday life and come and have a good laugh.” -Jill Broek, Director of Brand Strategy As you scan through the platform, … Read more