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social media monitoring tools

2024’s Top 21 Social Media Monitoring Tools For Brand Mentions

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against … Read more

Social listening for competitive analysis

15 Traits Every Successful Social Media Manager Should Have

Christmas for most is presents and jingles, but for Social Media Marketers, it’s a season of frenzy. Social Media is brand’s top choice to engage and celebrate holiday season with their customers. Here’s Keyhole’s roundup of the most noteworthy christmas hashtag campaigns.

social listening tools

Twitter Advanced Search: A Comprehensive Guide for 2024

Are you tired of sifting through endless tweets to find that one specific gem? Is looking for your campaign tweet from 2012 exhausting? With roughly 6,000 tweets going out per second, getting vital information becomes a challenge. While Twitter’s basic search features help you get most of the job done, gathering highly specific information requires … Read more

5 Ways To Use Social Listening For Competitive Analysis

5 Ways To Use Social Listening For Competitive Analysis

Competition is fierce in today’s markets. This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands.  For instance, have you ever wondered who’s dominating the social space between Burger King, Subway and MacDonald’s? Or L’Oréal and Garnier? How do businesses determine where they … Read more

2024’s Top 12 Instagram Analytics Tools for Tracking IG Metrics

Instagram has become a key platform for marketers as 70% of IG users discover new products on the platform. And Instagram analytics helps you track your Instagram metrics & grow engagement. How? And which tool should you choose? There are many great social media analytics tools out there, which means that finding the right one … Read more

How To Promote YouTube Videos In 6 Easy Ways

Most social media managers and marketers make this mistake while promoting YouTube videos: slapping links to their videos on their other social media channels and calling it a day. Fun fact: That’s not the *only* way to promote your videos.  In this article, we’ll teach you six tactics that you can use to promote your … Read more

9 Essential Social Media Metrics To Track [+ 6 Best Tools]

9 Essential Social Media Metrics To Track In 2024 [+ 6 Best Tools]

You’ve mastered the art of churning out social media content on a consistent basis. Your brands’ social media accounts are now all active with heightened engagement rates. But, are you using your social media accounts correctly? Is your business seeing any social media ROI? Are you measuring your social media efforts effectively? Let’s get straight … Read more

Social Listening

Top 5 Instagram Post Schedulers In 2024 And How To Choose One

In the last decade, Instagram has become more than a photo-sharing platform.  With 1.21 billion monthly active users, the Gen-Z favorite social platform is now a potent marketing tool for businesses of all sizes. In fact, 70% of shoppers explore Instagram for their next purchase. In short, a thriving Instagram presence is a must for … Read more