Saif AjaniEarlier this month, it was announced that Google would start indexing tweets again. As a result of this, people searching on Google will start seeing tweets as part of their search results.
Read moreHow to Get Google to Index Your Tweets (Hint: Hashtags Help)
Twitter has quickly become a powerful tool for travelers, and they’re using it for everything from researching destinations to connecting with their hotels and airlines for discounts. Twitter and Millward Brown recently published an infographic describing how travelers use Twitter, and here are some valuable tips on how brands should use the social network.
A lot of people use Keyhole to track influencer campaigns. In other words, you’ve engaged influencers to help amplify campaigns you’re running and use Keyhole to measure their reach and engagement. Today, most users do this manually by filtering for influencers in the Excel report.
We’re excited to announce a new feature that makes influencer tracking much easier!
Read moreHow to Track #Influencers Using Keyhole [New Feature]
[Keyhole data was referenced in The Guardian today. Original article: Here]
We all know Hashtags are staying – and staying for good. Learn how to use them properly now or forever fall behind on your Marketing strategy! Here are 5 hashtag best practices to keep in mind as you use social media.
Read more5 Hashtag Best Practices for Social Media (and Beyond!)
Earlier today, I was reading a blog post by a 19 year old on how teenagers use social media. You can find it here.
And as I read it, all I could think was, “Wow, Zuckerberg really is 2 steps ahead of everyone else.” Here are some excerpts from the post, and how it relates to some of Zuckerberg’s past actions.
Read moreZuckerberg Really is 2 Steps Ahead of Everyone Else
Ben Smith from BuzzFeed recently wrote a post titled, “Why BuzzFeed Doesn’t Do Clickbait” and it generated the responses one would expect. Just take a look at the comments on that post.
After all, BuzzFeed is the poster child for clickbait! Well, not according to Ben’s definition you see…
We’re not clickbait. We’re sharebait!
Social networks have become an integral part of marketers’ lives today. While step 1 for new marketers is to engage easily-visible consumers periodically, here is a look seven different ways that sophisticated marketers use hashtag research and analytics to gain intelligence from social media.
Someone recently asked this question on Quora and I thought I’d share my answer on the blog here.
In short: No, hashtags in ads aren’t a fad — they’re here to stay. At least when done right.
Hashtags serve 2 important purposes that advertisers (and marketers in general) can’t live without.
Last week, Letterman announced that he’ll be retiring from The Late Show on CBS. Of course, the internet went wild and the #LettermanReplacement hashtag was born.
We used our hashtag tracker to see how people were voting. Here’s how the tracker looks as of this writing:
Read moreWho Should Replace Letterman? According to Social Media, There’s Only One Choice