Introducing Follower Insights For Instagram

Instagram Follower Insights - Keyhole
Instagram Follower Insights – Keyhole

Instagram is consistently lauded as the top destination for discovering new and exciting content. But it when it comes to gaining meaningful insight into the why of successful, viral posts, many users may sometimes feel lost in the shuffle (or is that swipe?)

But fear not! We’re exciting to announce a new feature for Instagram called Follower Insights.

Available now.

Read moreIntroducing Follower Insights For Instagram

We’re Matching Donations Of Up To $5,000 To The ACLU

Let’s keep the momentum going. I’ll match next $5k of replies on @ddebow‘s tweet. #NoWallsInTech Donate at — Saif Ajani (@saif_ajani) January 30, 2017 At Keyhole, we know that diversity is our strength — it is reflected in both our amazing team, and the country we proudly call home. That is why our … Read more

#Inauguration vs #WomensMarch — The Numbers

A lot of attention has been paid to both #InaugurationDay and #WomensMarch recently. The images on Twitter comparing the two events have been stark, to say the least.

The POTUS (the new one) and his team, however, have been adamant that this is an issue of the media not reporting the truth. We at Keyhole have decided to collect some data of our own to compare the two events. In particular, we decided to use our platform’s hashtag analytics tools to compare the usage of #Inauguration-related posts vs #WomensMarch, along with the users behind them.

To be fair, we also looked at the data for both terms on the day of the event and one day after. So #Inauguration was analyzed on Jan 20-21, 2017, and #WomensMarch was analyzed on Jan 21-22, 2017.

Comparing the Numbers

Let’s take a look at real Twitter data for the two hashtags.

Read more#Inauguration vs #WomensMarch — The Numbers

A Full 63% Of BuzzFeed’s Posts Are Clickbait


Ben Smith from BuzzFeed recently wrote a post titled, “Why BuzzFeed Doesn’t Do Clickbait” and it generated the responses one would expect. Just take a look at the comments on that post.

After all, BuzzFeed is the poster child for clickbait! Well, not according to Ben’s definition you see…

We’re not clickbait. We’re sharebait!

Read moreA Full 63% Of BuzzFeed’s Posts Are Clickbait

Who Should Replace Letterman? According to Social Media, There’s Only One Choice


Last week, Letterman announced that he’ll be retiring from The Late Show on CBS. Of course, the internet went wild and the #LettermanReplacement hashtag was born.

We used our hashtag tracker to see how people were voting. Here’s how the tracker looks as of this writing:

Read moreWho Should Replace Letterman? According to Social Media, There’s Only One Choice

USA Today & Keyhole Partnered To Measure #AdMeter Super Bowl Ads [INFOGRAPHIC]

To many, the battle of the Super Bowl ads is just as interesting as the ‘Big Game’ itself. (I’m told that you need a license to use the SB term. We can’t afford it.)

This year, if you were watching the game, you’d agree that they were probably more interesting.  [I won’t lie, I was rooting for the Broncos, or at least a good game. <sigh>]

Read moreUSA Today & Keyhole Partnered To Measure #AdMeter Super Bowl Ads [INFOGRAPHIC]

Put an end to manual legwork once and for all.