Starbucks Social Media Strategy: Insights into Viral Campaigns

How does Starbucks create a presence of different social media networks? In this post, we will take a well-rounded look at Starbucks’ social media marketing strategy, the different kinds of posts it shares and the kind of engagement they get. Here’s a look at Starbucks’ main account and follower counts. Instagram: 18 million followers Facebook: … Read more

LinkedIn Engagement Rate: How to calculate it? (Formula + Calculator)

To scale your business, you need to grow your professional network in your industry. Here, LinkedIn is the best option for you.  The platform boasts about 875 million members in more than 200 countries and territories worldwide.  This wide audience pool of industry experts and professionals can effectively introduce you to your target audience. It … Read more

Nike’s Social Media Strategy: Campaigns & Statistics

Did you know Nike has won an Emmy award for their “You Can’t Stop Us” commercial? Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They’re known for being accessible to all kinds of people, no matter their gender or age.  … Read more

Netflix’s Social Media Strategy Unveiled: A Comprehensive Analysis

Did you know — Netflix has 223.09 million paying subscribers as of the 3rd quarter of 2022? As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. But beyond their top-notch content, they’ve also made a name for themselves on social media.  In this … Read more

16 Social Listening Strategies To Incorporate Into Business Strategy(+ Recommended Tool)

With more than 5 billion active social media users around the world, your social listening strategy can help you tune in. Then, you’ll be able to monitor what your customers are saying about your business across a variety of platforms.  This allows you to listen to your customer base, learn more about them and interact … Read more

5 Successful Social Media Campaigns To Inspire Your Next Marketing Drive

Remember the iconic Spotify Wrapped campaign or the #PutACanOnIt by Redbull? Unless you have been living under a rock, such social media campaigns are inspirations to every marketer. There are more than 4.5 billion social media users, and if you can please even 1% of it, you will be rewarded with unmatched branding.  But how do … Read more

How To Calculate TikTok Engagement Rate? (Formula + Free Calculator)

Brands cannot underestimate the power of TikTok anymore. That’s because TikTok’s organic reach is unparalleled as compared to other social media platforms. The app has had an immense impact on video and culture in today’s world. Businesses everywhere and in all domains are looking to get engagement through TikTok marketing.  Now if you’re thinking about … Read more

Cultural Collision: Taylor Swift’s Effects On Super Bowl

Table of ContentsLatest Social Media Updates 🗞️Gold Nuggets & Resources🖊️Tinder’s Social Media Strategy: Matching Needs To Maximize User EngagementSuperBowl LVIII 🏈Must-see Campaign 👀Tweet Tip ✨Meme Squad 💪Lovin’ it? 💛 Latest Social Media Updates 🗞️ 1. TikTok is introducing ‘Sub Space‘ – an exclusive feature where live creators can connect and engage with their subscribers like never before. 2. Creators … Read more

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