How To Enhance Your Profile With A LinkedIn Audit

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. It saw an incredible 22% increase in engagement in 2022 and now has 900 million members, making it the perfect place to cultivate your personal brand.  LinkedIn audits are a fundamental part of any yearly brand spring clean. You can use … Read more

Instagram 2.0 Is Here 🙌🏻

Table of ContentsLatest Social Media Updates 🗞️Gold Nuggets & Resources🖊️Apple’s Social Media Strategy: Minimally Showy With Maximum ImpactGolden Globe Glitz 🏆Must-see Campaign 👀Tweet Tip ✨Meme Squad 💪Lovin’ it? 💛 Latest Social Media Updates 🗞️ 1. TikTok has made a new update that restricts the ability to search for specific hashtags within its Creative Center tools. 2. Instagram is cooking up something … Read more

How To Find Target Audience On Social Media

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? It’s probably because you don’t know exactly whom to target.  No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks … Read more

SKIMS’ Social Media Strategy: Shaped Via Inclusive Influencer Marketing

Kim Kardashian’s shapewear and clothing brand Skims started in 2019 as an over-hyped venture many people thought wouldn’t last long. Less than 5 years later, the brand is worth USD 4 billion and is one of the most widely recognized and sought-after fashion brands. People may have extreme opinions where the Kardashians are concerned. But … Read more

Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Wendy’s has always been on-point with its marketing strategies. From the beginning, its square patties in circular buns gave the impression of a wholesome, meatier burger. This was coupled with early slogans like ‘Quality is Our Recipe.’ Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in … Read more

How To Create A Monthly Facebook Analytics Report + Free Template

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ If not, you’re not alone!  We don’t have​ to tell you that Facebook​ is still one​ of the most popular social media sites​ in the world. There are over 2.93 billion active users, and statistics show that this number​ is growing. … Read more

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