We Analyzed A Million #Halloween2020 Social MediaPosts – This Is What We Learned

Despite restrictions, Halloween made a splash this year, at least on social media. There were over 963.7K posts with the hashtag #Halloween2020, which resulted in 5.5 billion impressions this past October, showing that people were still excited about the beloved holiday. But most importantly, what are people talking about? Table of Contents#TrickorTreat192.4K Posts and 589.9M … Read more

100+ Instagram Bio Ideas + 7 Tips To Level Up Your Profile

Found an interesting reel while scrolling? You tap into the profile and read out their bio! Well, you are not alone in judging somebody by their Instagram bio. It has the potential to make or break your brand image, especially if you are starting out or a lesser-known business.  It’s your dwelling space where you … Read more

IG’s Shocking Algorithm Revelation 🥲

Table of ContentsLatest Social Media Updates ?️Gold Nuggets & Resources?️Euro 2024 vs Copa America ⚽️🏆Must-see Campaign ?Tweet Tip ✨Meme Squad ?Lovin’ it? ? Latest Social Media Updates ?️ 1. Adam Mosseri, Head of Instagram, announced a shift toward short-form content, like reels, rather than long videos. 2. Instagram is restricting the promotion of variable image size carousels with full-screen images. Be … Read more

How To Optimize Your Instagram Bio To Boost Brand Presence

User interactions on social media are expected to generate $153.4 billion in revenue in 2024, emphasizing the importance of your brand’s Instagram presence in a competitive landscape. To boost brand presence, brands should strive to make their Instagram page as discoverable as possible. This article explores how an Instagram bio can boost brand presence, what … Read more

How To Hide Likes On Instagram: A Step-By-Step Guide

Are you tired of the constant pressure to chase likes and validation on Instagram? Do you long for a more authentic and stress-free social media experience?  You’re not alone.  We’re constantly bombarded with countless metrics such as likes and shares, but are they bringing us genuine happiness or simply fueling our anxieties?  With Instagram likes … Read more

5 Ways To Improve Your TikTok Social Listening Strategy

TikTok has become the go-to platform for the digital-first generation. As the hottest social media hub on the block, its exponential growth has had a significant impact on how consumers interact with their favourite brands online. Gone are the days of Facebook ads and Instagram partnerships. Today, more brands than ever are switching up their … Read more

How To Calculate Engagement Rate In 2024 + Free Tool Included

Social media accounts with larger followers are going to see more interactions on their posts. However, that doesn’t necessarily mean their content is better. That’s why you should calculate engagement rate. The engagement rate gives us an assessment of the quality of the content, independent of the number of followers an account has. Table of … Read more

7 Tools To Maximize The Power Of Visual Storytelling For Social Media Campaigns

What makes a social media campaign stand out and resonate with the right audience? Of course, you need a content calendar to maintain a consistent posting schedule. Also, you might need a team of graphic designers, photographers, animators, and other skilled professionals to create stellar visuals for your campaign. But here’s the thing–uploading bland content … Read more

7 Tips To Grow Email Lists With Social Media

Having 10K followers on LinkedIn is only useful if you can convert them into leads. Growing an email list directly communicates with this audience, ensuring you can reach it without relying on social media algorithms.  You own the email list and control your exclusive audience. Additionally, it helps nurture leads, guiding potential customers through their … Read more