The content and inbound marketing channels have grown immensely over the last few months. But in this growth of content, it’s important not to lose sight of content strategy. For every business, this strategy should ultimately decide the main marketing channel for traffic and sales.
How Logo Design Colors Impact Emotions
A great, easy to understand image about how different colors in logo design impact user emotion.
3 Great Marketing Lessons From Dan Ariely — Understanding The Irrational Customer
Some excerpts from this great interview with Dan Ariely:
What is one of the most surprising findings from your research?
One of them is something we called “coherent arbitrariness.” … If you get somebody to behave in a certain way one time, you’re not just influencing them that once, but you can actually go on to influence a long sequence of decisions.