9 AI Tools For Social Media Campaigns In 2024

Ideating fresh content, creating visuals, analyzing performance, and engaging with your audience  — it’s easy to feel overwhelmed by this never-ending demand for fresh, compelling social media content. But what if there’s a powerful tool that can supercharge your social media efforts and save you countless hours? 

Enter AI tools — the ultimate game-changing solutions for social media marketers.

AI tools are no longer a sci-fi concept; it’s a real-world marvel that’s transforming the way we approach social media marketing. It’s like having a virtual assistant that can generate captivating content ideas, craft compelling copy, and even produce stunning visuals — all at the click of a button. These can also provide in-depth competitor analysis, identify industry trends, and offer data-driven recommendations to help you refine your strategies and maximize your impact.

Hence, it’s no wonder that over 97% of business leaders acknowledge AI in helping companies optimize social media data and insights, leading to effective marketing efforts.

Do you want to leverage the full potential of AI tools in your social media campaigns? Read on as we dive into the 9 best social media AI tools that are set to take the industry by storm in 2024. 

1. FeedHive’s AI

FeedHive is another powerful AI tool when it comes to eliminating your writer’s block and generating unlimited post ideas tuned to your brand’s voice. 

It uses the power of advanced machine learning and natural language processing to create exceptional content at scale, ensuring it reaches its full potential. Plus, it analyzes your draft post’s content, tone, and structure, and provides actionable suggestions on how to increase its chances of going viral. 

After analyzing over 3,000 top-performing social media posts across industries, FeedHive’s AI offers you a vast library of pre-designed templates to help you craft audience-specific content.  And the best part? These ideas are fully customizable, allowing you to tailor them to your brand’s unique voice. 

One of FeedHive’s standout features is its ability to repurpose your existing content for different social media platforms. Creating platform-specific content from scratch is time-consuming, but thanks to FeedHive’s AI you can effortlessly transform your existing content into tailored, platform-optimized posts. 

Let’s say you want to repurpose a long-form blog post for Twitter. FeedHive’s AI will extract the key points and turn them into a Twitter thread, with visuals and relevant hashtags. Or, it can also transform it into a captivating Instagram carousel, with each slide highlighting a different point of your content. It can also repurpose your social media posts across platforms, like an Instagram carousel into a LinkedIn post or a visually appealing Pinterest pin — ensuring your message reaches the right audiences on every platform, along with saving you time and effort. 

What’s more? Suppose you’ve written a thought-provoking LinkedIn post about the use of AI chatbots in insurance companies. The tool can recommend adding a striking statistic to pique your audience’s interest and boost engagement. Or, it can suggest tweaking your tone to align better with your brand’s voice, ensuring consistency across all your social channels. 

With FeedHive’s AI, you can also forecast how your posts will perform before you even hit publish. This allows you to fine-tune your posts, double down on what works, and adjust your approach for success. Further, it identifies the “hot spots” when your followers are most active and engaged to determine the optimal times for posting on each platform. 

Pricing: Free 7-day trial available. It comes with four plans – the creator plan starts at $19/month, the brand plan at $29/month, the business plan at $99/month, and the agency plan at $299/month. 

2. Buffer AI Assistant

Are you a creator, marketer, or social media manager constantly brainstorming, creating, and posting content across different social media channels and formats? Do you find yourself struggling to keep up with trending topics and audience preferences? Then, Buffer AI Assistant might be the tool your content arsenal is missing. 

Buffer’s AI Assistant is a powerful AI tool that understands what captures attention and drives engagement on social media while staying true to your brand’s authentic voice. Unlike generic AI writing tools that generate bland outputs, Buffer’s AI is trained on real social data and proven best practices from the content experts at Buffer. 

So when you prompt it for “new product launch” ideas or feed it an existing blog post, this AI doesn’t pump out the same old fluff. It strategically crafts fresh, ready-to-publish social content — whether it’s an eye-catching Instagram caption, meme-worthy tweets, or thought leadership content for LinkedIn. 

Buffer’s AI can instantly translate posts into multiple languages, opening up new opportunities to connect with audiences around the world. Plus, it can elevate basic phone pics into optimized, on-brand social content ready for the masses. And, you can respond to common inquiries or comments in half the time, leaving you free to focus on building meaningful connections with your followers. 

Not only that, you can easily run A/B tests on different post variations to see what resonates best with your audience. And, transform a viral post into dozens of variants for different channels, making the most of your existing content.

Pricing: A free 14-day trial period is available. The essentials plan starts at $6 per channel per month. Whereas the team plan is at $12 per channel per month, offering additional features like collaborating with the team, sharing notes, two-factor authentication, and more. 

3. OwlyWriter AI

Hootsuite is a household name in the social media industry that allows businesses and marketers to manage their online presence across multiple social media channels. Now, it has taken a leap forward by introducing OwlyWriter, an innovative AI tool powered by GPT technology.  

OwlyWriter AI has been trained on over 14 years of Hootsuite’s social media marketing data, ensuring that the AI-generated content adheres to platform-specific best practices and drives engagement. Plus, you can sync it effortlessly with approval workflows you’ve already set up. 

OwlyWriter is like having a dedicated social media copywriter and strategist at your fingertips. Just feed it a basic prompt or description of what you want to post about and it will come up with numerous on-brand captions and post ideas tailored for each platform. This means no more staring at that blank compose box on social media, trying to write something clever and engaging to post. 

Suppose you’re promoting a new line of vegan protein powders for your health food brand. Just type something simple into OwlyWriter like “new plant-based protein launch”, select the tone, and it will instantly generate tons of great caption ideas, like: 

But OwlyWriter AI is more than just a caption generator. It’s a versatile tool that can assist with various aspects of social media content creation — from ideating blog post titles and content pillars to crafting witty responses for user-generated content. 

One of the standout features of OwlyWriter is its awareness of upcoming holidays, cultural events, and trending topics. This allows it to generate timely, relevant content ideas and copy that can help you engage your audience and leverage popular trends.

Pricing: Free 30-day trial available. The professional plan starts at $149/month. Features include access for 1 user and the ability to manage up to 10 social accounts. 

4. ContentStudio’s AI

From coming up with captions to searching for attention-grabbing visuals, the content creation process can feel like a never-ending battle.

Enter ContentStudio’s AI Writer — a game-changing tool that can streamline your social media content workflow. This advanced AI solution can help you produce high-quality, engaging assets at scale, and ultimately elevate your brand’s online presence — all with lightning speed and precision.

With ContentStudio’s AI caption generator, you can provide a prompt and produce compelling captions on platforms like Instagram, TikTok, and X (Twitter). Plus, you can select from a range of predefined tones (e.g., formal, casual, witty) to ensure that the generated content aligns with your brand’s unique voice and personality. But that’s not all — the AI can also suggest inspirational quotes, fix grammar issues, and recommend relevant emojis to enhance your captions’ appeal.

However, this AI tool’s capabilities extend far beyond caption generation. Its AI text-to-image feature can create stunning, brand-aligned visuals to complement your social media posts, eliminating the need for expensive graphic designers or stock image subscriptions.

ContentStudio’s AI also suggests trending, niche-specific hashtags based on your post’s content and visuals, eliminating the need for separate hashtag tools. Further, you can manage your social channels on the go with ContentStudio’s mobile app or instantly share web content via the Chrome extension.

You can also leverage in-app image editors, publish directly to Instagram and Google My Business, track your links with UTM parameters, and even schedule Facebook carousel posts — all from within the same platform. This level of integration streamlines your entire content creation and distribution workflow, saving you valuable time and effort.

ContentStudio offers 24/7 customer support, ensuring you can explore the AI Writer’s capabilities risk-free and get the assistance you need whenever you need it.

Pricing: Free 14-day trial available. The starter plan starts at $25 per month, the pro plan at $49 per month, and the agency plan at $99 per month. 

5. Predis.AI 

Picture this: you’re in a rush, needing to produce 20 top-notch social media posts. Instead of succumbing to stress, you turn to Predis.ai — an AI-powered social media manager that can churn out engaging posts, reels, captions, and memes in seconds. Whether you’re showcasing your latest product launch or sharing behind-the-scenes glimpses of your team in action, Predis.ai ensures that your posts and captions are scroll-stopping and share-worthy.

Input a brief prompt like “Spring sale announcement for an athleisure brand” and it will generate eye-catching posts, leaving a lasting impression on your audience. It also produces captivating reels and video ads that bring your brand to life in ways you never thought possible. 

Further, Predis.ai’s AI meme maker can turn your ideas into viral sensations — whether you’re poking fun at industry trends or tapping into pop culture references. It can also generate voiceovers in over 400 voices across 18 languages, catering to global audiences.

Predis.ai also comes with a team collaboration feature allowing you to share ideas, assign tasks, review content, provide feedback, and coordinate efforts to ensure every team member is on the same page. Further, you can integrate it with third-party platforms and tools, such as Shopify, Instagram, Google My Business, or TikTok. You can generate content, schedule posts, and analyze performance data — all from one centralized dashboard. 

Not only that, Predis.ai’s competitor analysis feature goes beyond surface-level metrics and provides you with a deep dive into your competitors’ best and worst-performing content. This gives you a clear understanding of what resonates with their audience and what falls flat. 

It also extracts and presents the hashtag sets your competitors are using, allowing you to optimize your own content, improve discoverability, and make informed decisions to achieve success on social platforms. 

Pricing: You can try this tool for free with limited features. Additionally, you can choose among three plans – lite plan at $32/month, premium plan at $59/month, and agency plan at $249/month.

6. Visme’s AI

Visme is an AI-powered all-in-one design tool & social media scheduler to build your brand on social media. It leverages artificial intelligence to ensure your next social media campaign is interactive, seamless, and effective.  

Enjoy the AI-backed design experience to create stunning visuals for social media marketing material for LinkedIn, Facebook, X, Pinterest, Instagram, YouTube, etc. You can create visual content like graphics, collaterals, GIFs, videos, and banners in just a few seconds. Visme has an extensive library of pre-built templates, fonts, colors, themes, and images that you can use to scale your design work.

Visme’s AI tools are a powerhouse for busy marketers with no design experience to boost innovation and efficiency. Features like Visme’s AI Writer, AI Image Generator, AI TouchUp Tools, AI Resize, and AI-fueled Search make the design process easier.

The AI-based Brand Wizard assists its users in populating brand fonts and styles across a beautiful set of templates in no time. Visme’s AI Resize helps you replace, resize, and refine your social media visuals like a pro. You can use Visme’s AI TouchUp tool to enhance the images of your project. It allows you to edit images, and remove objects or backgrounds that you don’t want. 

Visme’s AI-fueled search allows you to effortlessly source your design material from its library of design assets for the next design project. Coupled with its AI-backed design tools, Visme’s AI Writer can help you craft engaging content, tag lines, and captions for social media campaigns, and optimize content flow.

Visme is an intuitive tool to jumpstart your design work. It has an interactive, user-friendly interface and drag-and-drop options. These options help you create graphics in minutes saving you hours of work. In Visme’s Brand Kit, you can create, store, and share brand assets, styles, templates, and other marketing material for your brand.  

With Visme you can design, and post, your campaigns effortlessly. You use Visme’s calendar to plan, collaborate, and schedule all social posts ahead of time that you have created in the dashboard.  

Visme infuses AI to provide you with a timeless design experience in the most creative way to complete your social media campaigns precisely, efficiently, and accurately. From creating eye-catching social media posts to scheduling and AI marketing campaigns, Visme does it all with the power of AI. 

Visme provides 24*7 support via chat or email to provide a great user experience. 

Pricing: Visme’s basic plan is available for free. The starter plan costs US$12.25 per month, and its pro plan is priced at US$24.75 per month. Visme provides a customized plan for enterprises based on their design requirements.

7. Podcastle 

Next up is Podcastle, an AI-powered content creation platform designed for those who want to produce high-quality audio and video without spending hours working with complicated tools. Mainly focused on podcasting, Podcastle’s AI-driven features take a lot of the heavy lifting off your plate. It’s designed to make the overall content creation process easier while still giving you that professional polish that the audience loves.

One of the best features of Podcastle is its Magic Dust feature. This AI-powered tool automatically cleans up your audio, removing background noise and sweetening your voice with equalization and compression. So, even if you’re recording in a less-than-perfect environment (think kids screaming in the background or a loud air conditioner), Magic Dust helps you sound like you’re in a studio. And it doesn’t stop there—Podcastle also supports up to 4K video recording, so if you’re doing video podcasts or sharing clips on social media, your visuals will be just as crisp as your audio.

For anyone who hates transcription, Podcastle has you covered with its AI transcription feature. It turns your recorded conversations into text in no time, making it easy to create show notes, blog posts, or even subtitles. Plus, with the Revoice tool, you can get a digital copy of your own voice, which you can later use to simply convert your script into a podcast within a couple of minutes without having to record it all yourself. 

On top of that, Podcastle has some great collaboration features. If you’re working with co-hosts or guests, Podcastle makes remote recording a breeze. The platform supports multi-track recording, so each person gets their own separate audio file, which is super helpful when it comes to editing. 

Another standout feature is Podcastle’s hosting and distribution services. Once your episode is polished and ready to go, you can publish it directly to major podcast networks like Apple Podcasts, Spotify, and Google Podcasts with just a few clicks. You can also create a personalized webpage for each episode, complete with your show notes, links, and a media player for easy sharing. No need to juggle multiple platforms—Podcastle takes care of everything from recording to publishing, all in one place.

All in all, Podcastle makes it super easy to go from idea to published podcast, streamlining the process so you can focus on what you do best: creating great content.

Pricing: Podcastle’s Basic free plan is perfect for getting started—especially if you want to dip your toes into podcasting without spending a dime. But if you’re ready to level up, the Storyteller and Pro plans give you access to more features, like unlimited Magic Dust and higher-quality downloads. With plans that cater to everyone, from hobbyists to professionals, Podcastle makes it easy to choose what fits your needs without breaking the bank.

8. Picmaker’s Social Autopilot

Picmaker’s Social Autopilot brings ease to your social media management. This tool does more than just help with captions – it crafts captivating graphics, writes engaging captions, and suggests trending hashtags, all with a single click. Imagine generating a whole month’s worth of content in just minutes, freeing up your time and keeping your social media fresh and engaging.

What sets Social Autopilot apart is its ability to create visually stunning posts that align perfectly with your brand. Instead of spending hours on design and content creation, simply input your website URL or a brief text, and watch as the AI brings your social media strategy to life. It’s like having a professional designer and content writer at your fingertips.

With Social Autopilot, maintaining a consistent and appealing online presence has never been easier. The AI generates posts that not only look great but are also tailored to engage your audience. Whether you’re sharing news, promoting a product, or simply connecting with your followers, each post is crafted to catch the eye and spark interest.

This tool’s true beauty lies in its efficiency. In just a few moments, you can prepare a month’s worth of social media content, complete with graphics, captions, and hashtags. This means you can focus on interacting with your audience and growing your brand, rather than getting bogged down in daily content creation.

Picmaker’s Social Autopilot offers a smart solution for anyone looking to enhance their social media presence. It blends design and AI to deliver a seamless, stress-free way to keep your social media vibrant and engaging.

Pricing: Picmaker offers a free plan, as well as a starter plan for $9 per month and a pro plan for $18 per month.

9. Jotform AI Form Generator

Do you find yourself spending hours creating forms, surveys, or applications that still don’t feel quite right? If so, Jotform’s AI Form Generator is the tool that can transform the way you work, making it easier to create customized, professional forms better and easier.

Unlike typical form builders, which often offer limited customization, Jotform’s AI Form Generator is designed to meet your specific needs. Whether you’re working on a simple form or a complex survey, this AI-driven tool ensures that each form is crafted to match your brand’s style while optimizing for user engagement and data collection.

Jotform’s AI goes beyond just creating forms. It can automatically recommend fields, layouts, and integrations, helping you create more effective forms with less effort. Plus, its multilingual capabilities allow you to connect with a broader audience, making it easy to create forms in multiple languages for different regions.

But that’s not all. The AI also enables you to analyze responses quickly, providing insights that can help you improve your forms over time. You can also test different form versions to see which one performs better, helping you to optimize your content for maximum effect.

Pricing: A free plan is available to get you started. Jotform offers three paid plans: The Bronze plan starts at $34/month, the Silver plan at $39/month, and the Gold plan at $99/month, each offering increased storage, submissions, and advanced features to suit your needs.

Bonus: How Keyhole can supercharge campaigns?

Keyhole offers a comprehensive solution for managing social media campaigns efficiently.

With its Unlimited Smart Publishing feature, you can schedule, publish, and optimize all social media posts in one centralized platform. It also provides data-backed optimization suggestions to help users identify the optimal times for posting content — ensuring consistent and timely content delivery without the hassle of manual posting.

Further, Keyhole’s calendar view offers a visual representation of the entire social media strategy, allowing users to plan and map out campaigns in advance. Users can view both past and future posts, providing a holistic view of their social media activities over time.

In terms of analytics, Keyhole offers full-scale access to performance metrics, providing insights into post’s performance, audience engagement, and campaign effectiveness. This data empowers marketers to make informed decisions and refine their strategies for optimal results.

That’s not all. Keyhole’s reporting capabilities enable users to create client-ready PDF reports for social media campaigns. These reports are customizable and can be tailored to highlight the metrics and information that clients care about most.

Final thoughts

The future of social media marketing is here, and it’s powered by AI. 

However, AI social media tools are designed to assist, not replace, human creativity. By automating repetitive tasks such as content ideation, copywriting, and visual asset creation, these tools free up your team’s valuable time and mental bandwidth, allowing you to focus on more strategic and creative tasks, and foster meaningful connections with your audience.

So, don’t get left behind and embrace the AI social media tools to elevate your brand to new heights. 

Also, don’t be afraid to experiment with different AI solutions to find the perfect fit for your specific goals and business needs. Many options exist, so explore reviews and trials to find the ideal fit. 

Further, provide clear and specific instructions around content length, tone, style, keywords, and intent unless you want generic outputs. And don’t forget to publish it unedited. Carefully review the AI output for context, grammar, brand voice adherence, and originality. Finally, stay updated on the latest AI tool capabilities and industry best practices as they are continuously evolving. 

Ready to supercharge your social media performance?

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