Fax, No Printer is a playful expression used on social media to assert that something is undeniably true. It’s akin to saying just the facts or nothing but the truth.
The phrase plays off the word facts, pronounced similarly to fax, and dismisses the need for printed evidence, as the truth is clear and straightforward.
The phrase Fax, No Printer taps into the nostalgia of older communication technology, contrasting the immediacy of a fax with the physicality of printed material.
It emerged from the hip-hop community and quickly caught on as a trendy affirmation on social media platforms. It’s especially popular on Twitter and TikTok, where brevity and wit are prized.
You might see Fax, No Printer in response to a tweet that resonates with common sentiments, like: “Self-care isn’t selfish, it’s necessary. Fax, No Printer.”
Or in the comments of a viral post debunking a popular myth, someone might chime in with, “Finally someone said it! Fax, No Printer.”
Sephora’s making a big play for the skincare market with its Skin Obsessed campaign. The beauty giant is leaning into the absolute chaos that is everyone’s skincare routine these days and positioning itself as the answer to all that overwhelming choice. Working with TBWA\Chiat\Day LA and filmmaker Taika Waititi, the campaign is rolling out everywhere:
B2B marketing used to be confined to cold emails and trade shows. Today, it’s a digital-first, community-driven experience. And a surprising 48% of B2B businesses use community-led growth. Why? Because it: But here’s the problem: few B2B brands are getting community-led growth right. Too many treat social media like a megaphone instead of a conversation.
On a platform with over three billion active monthly users, it can be challenging to stand out from the crowd, to say the least. Just uploading stunning visuals or compelling offers will no longer do the trick; you’ll also need to support these posts with hook-worthy captions that’ll make your audience pause and think about