Founded by two University of Michigan undergraduates in 2021, Tab Chocolate is taking the internet by storm. From the genius use of UGC on TikTok to extensive influencer marketing, this newbie in the confectionery industry has created a social media strategy even the top brands can learn from. But turning a mere dorm-room startup into
“Cheugy” is a term that has gained traction in the realms of social media and pop culture. At its core, “cheugy” describes something that was once trendy or in vogue but is now outdated or trying too hard. It’s not necessarily something that’s uncool or undesirable but rather something that needs to be slightly off from current trends.
The term is often used to label certain behaviors, styles, or trends that might seem a bit out of touch or behind the times. For instance, certain fashion choices, outdated slang, or even specific brands can be labeled as “cheugy” if they’re perceived as being a bit passé.
How to pronounce Cheugy?
Cheugy is pronounced as “chew-gee.” Think of the word “chew” followed by a soft “gee” sound.
How did the term Cheugy originate?
The term “cheugy” has its roots in the late 2010s. It was reportedly coined by a high school student in 2013, but it gained significant traction around 2021, especially on platforms like TikTok.
The term’s popularity skyrocketed when a TikTok user explained its meaning, leading to a flurry of subsequent posts and discussions about what is and isn’t considered “cheugy.”
Since then, “cheugy” has been adopted by various online communities and has even been discussed in notable publications. Its rise is a testament to how quickly and organically internet slang can evolve and spread.
Examples of Cheugy trends or items
- Graphic Tees with Slogans: T-shirts that have phrases like “Live, Laugh, Love” or “But first, coffee” can be considered cheugy.
- Certain Home Decor: Think of items like wall signs with inspirational quotes or the overuse of certain aesthetics that were once in vogue but now feel a bit overdone.
- Outdated Slang: Using slang terms that were popular a few years ago but aren’t used as much now can be labeled as cheugy.
- Specific Brands or Items: Some brands or items that were once must-haves but have since fallen out of mainstream favor might be considered cheugy. This doesn’t mean they’re not good or valuable, just that they’re not at the forefront of current trends.
- Overdone Instagram Trends: Certain photo filters, poses, or themes that were once all the rage on platforms like Instagram but now feel repetitive can be seen as cheugy.
It’s essential to note that “cheugy” isn’t necessarily a derogatory term. It’s more of a light-hearted way to acknowledge that something might be a bit out of touch with the most current trends.
What’s considered cheugy today might be back in style tomorrow, and vice versa. The world of trends is ever-evolving, and “cheugy” is just one way to describe a specific point on that spectrum.
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