Twitter has more daily visitors than McDonalds Worldwide & 7 other Epic Twitter Statistics

Twitter is an indispensable tool for Marketers and Businesses looking to find qualified leads, and the stats below illustrate the incredible penetration this little blue bird reached! Here are 8 epic Twitter statistics that will change how you view, use, or think about Twitter.

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10 Emotional Moments Only Twitter Marketers Will Understand

If you’re a Social Media Manager or a Twitter Marketer, you’ll sympathize with this list!   Does checking your company Twitter at 11 p.m. on a Friday while your friends are chugging beer ring a bell? What about getting a heart attack when you spot a spelling mistake on one of the visuals, or when you missed out an important Influencer mentioning your brand at 3:40 a.m. because it was 2 p.m. in their timezone? We feel you.

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How Coke generated $100,000 worth of free Twitter Impressions in 1 day

Coca-Cola recently teamed up with Twitter in an attempt to break a world record by getting as many people as possible to use the #ShareaCoke hashtag. Using the hashtag displayed an emoji called a ‘hashflag.’ It’s the first time Twitter has built a custom emoji for a global advertising partner.

Breaking records are nice but what business impact, if any, did the campaign have for Coke?

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How to Create an Epic Twitter Hashtag Campaign

With over 79% of marketers in 2014 using promoted tweets as part of their campaign, Twitter hashtag campaigns are no longer a novelty in the marketing world. As demonstrated by hugely successful Twitter hashtag campaigns by NBACharmin, and Amex, Twitter hashtag campaigns can help you reap enormous rewards when done right. But how can you run and optimize a winning Twitter Hashtag campaign? Here is a simple 4-step playbook to help you create amazing hashtag campaigns.

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How to Use Hashtags to Find Brand Influencers

Finding influencers has become much easier over time – especially given the transparent data that’s now available. You no longer need to rely on ‘black box’ scoring systems to find generic partner. You can use available data from social networks to rank their influence objectively.

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How Should #Travel Brands Use Twitter?

travelers-twitter

Twitter has quickly become a powerful tool for travelers, and they’re using it for everything from researching destinations to connecting with their hotels and airlines for discounts.  Twitter and Millward Brown recently published an infographic describing how travelers use Twitter, and here are some valuable tips on how brands should use the social network.

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