How Keyhole’s Hashtag Tracking Powered WWF’s We Love Cities Campaign

Tasked with organizing the We Love Cities campaign, Filip Olsok enlisted Keyhole. Its hashtag tracking feature allowed him to successfully monitor all 54 of their campaign hashtags. The World Wide Fund for Nature (WWF) works to help local communities conserve natural resources. Moreover, it transform markets and policies towards sustainability and protect species and their … Read more

Ultimate Brand Monitoring Guide For Tracking Online Reputation

We Analyzed A Million #Halloween2020 Social MediaPosts – This Is What We Learned

Despite restrictions, Halloween made a splash this year, at least on social media. There were over 963.7K posts with the hashtag #Halloween2020, which resulted in 5.5 billion impressions this past October, showing that people were still excited about the beloved holiday. But most importantly, what are people talking about? #TrickorTreat 192.4K Posts and 589.9M Impressions … Read more

7 Holiday Marketing Campaign Ideas [+ Awesome Examples]

With the holiday season quickly approaching, it’s almost that time of the year again: Time to get your decorations out of the box and scramble for something to gift your friends and family. For some, this may be the only time of year to splurge and gift themselves a little something special. In other words, … Read more

What’s The Best Number Of Hashtags To Use In My Post?

What’s The Best Number Of Hashtags To Use In My Post?

Hashtags can be a great way to boost your post’s visibility, but the ideal number of hashtags depends on the social media platform. While you’re better off using fewer hashtags on Twitter, you’ll see more success using a lot of hashtags on Instagram. Let’s first cover why you should be using hashtags in the first … Read more

How To Calculate The ROI Of A Social Media Influencer Over Time

How To Calculate The ROI Of A Social Media Influencer Over Time

Influencer marketing is all the rage. That’s because audiences would much rather hear from personalities they know and love rather than a brand they’ve never heard of. Collaborating with an influencer is a great way to fast-track your success, but how do you calculate the ROI of working with an influencer? And how can you … Read more