online reviews

How To Track Instagram Follower Count In 2024?

When your Instagram strategy is generating new followers consistently, you know that you’re doing something right.  An increase in follower growth signifies increased brand reach and engaging content people are interested in. This is why it’s essential to track your Instagram follower growth.  So, how do you track followers on Instagram? In this simple guide, … Read more

tracking social mentions

What Are Social Mentions & How To Track Them

Ever had a chance to see brands pouring love on posts that mentioned them? Unless you are just starting out, who has the time to dig out social mentions of their brand? Almost nobody! But that shouldn’t stop you from carrying on this crucial endeavor. There are tons of benefits to tracking social mentions and … Read more

metaverse marketing

How To Find Target Audience On Social Media

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? It’s probably because you don’t know exactly whom to target.  No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks … Read more

10 Most Used Emojis On Social Media You Must Know In 2024

As per worldemoji.com over 100 tweets per minute are typically sent. Emojis are like a colourful language that shapes our digital connections. In the vast and ever-evolving landscape of social media, a new language has emerged-one that surpasses words and communicates emotions, thoughts, and sentiments with just a flick of the finger. Welcome to the … Read more

wendys social media strategy

Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Wendy’s has always been on-point with its marketing strategies. From the beginning, its square patties in circular buns gave the impression of a wholesome, meatier burger. This was coupled with early slogans like ‘Quality is Our Recipe.’ Dave Thomas positioned Wendy’s as a restaurant for simple ‘old-fashioned’ burgers when he founded it in 1969 in … Read more

social media monitoring guide

Everything You Need To Know About Social Media Monitoring

Social media now offers much more than just a way to interact with loved ones. Business success or failure now depends on an organization’s capacity to negotiate the ebb and flow of Internet discourse. This is where social media monitoring’s art and science come into play. You’re in for a treat, whether you’re an experienced … Read more

social media trends

Twitter Analytics Guide 2024: How To Analyze & Use Your Twitter Data

Despite tweeting a zillion times a day, do you fail to see that spike you anticipated? Don’t stress, you aren’t alone! Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. And while these are all great resources, the most … Read more