Features

Whether you're measuring social campaigns, identifying influencers or sharing reports, Keyhole is the easiest and most affordable way to do it.

Real-time Tracking of Campaigns, Hashtags, and Keywords


  • Track the volume of activity around campaigns in real-time, including users, posts and impressions.

  • Identify the most active and influential users talking about your brand, and reach out to them directly to encourage repeat engagement.

  • Easily find the most engaging content (even if it's not yours), and amplify it.
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    Influencer Identification & New Client Discovery


  • Find the most influential users talking about your hashtag or keyword, and engage them for long-term partnerships.

  • Find prospective clients based on their level of activity around industry topics.

  • Use 2nd-level search terms (e.g. "looking for") to filter for intent and high-quality leads.

  • Keyhole's Influencer View breaks out users engaging with your brand or target keywords into a standalone table. This table allows you to compare influencers based on Impressions, Followers, Exposure and, most importantly, Average Follower Engagement.

  • Average Follower Engagement measures how engaged an influencer’s followers are with Tweets containing your target keyword or hashtag -- in other words, contextual influence. This is a great metric when choosing influencers to recruit as brand advocates.
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    Easy-to-Manage, Flexible Searches


  • Start tracking keywords, hashtags or URLS with a single Search field.

  • Want to expand results? Add multiple keywords or 2nd-level search terms to dig even deeper.

  • You can also specify keywords and @usernames to ignore, if some results are irrelevant.
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    Report-ready Charts and Downloadable Excel Data


  • The visually pleasant charts are ready for easy reporting -- through PDF downloads or URL sharing.

  • Embed any chart within your web page, and the included data will update in real-time.

  • All data is downloadable for reporting in Excel format, and can be stored for future comparisons and use.

    • Event Tracking for Participant Engagement


  • Track any event #hashtag in real-time to uncover the most popular content shared by attendees.

  • Identify the most active and influential attendees for outreach and engagement.

  • Display real-time dashboards at events for increased engagement.

    • Single-page, Shareable Dashboard


  • All the information you're looking for is available in an easy-to-understand, single-page dashboard.

  • Share the real-time dashboard with colleagues and clients simply by sending them the page URL -- they don't need to login for read-only access! They'll always have up-do-date information.
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    Custom Alerts


  • You can set Alerts to notify you when an influencer mentions your search term, when a post with your search term gets retweeted or liked above a threshold you set, or when a Verified User mentions your keyword.

  • Another great feature is the ability to get notified if engagement with your search term increases dramatically. For instance, you can set an alert to notify you if there’s a 50% increase in keyword mentions compared to the previous 7-day average.

  • Take your social listening to a new level. You can now out-react competitors, interact with influencers when they are most engaged, and catch emerging trends around your brand as they happen.