Do you want to learn how to use Facebook hashtag analytics to boost engagement and conversions? If so, you’re in the right place! By now, you probably know Facebook is one of the biggest and oldest social media sites around, but did you know that it currently has over 2.93 billion users? What this statistic … Read more
Found an interesting reel while scrolling? You tap into the profile and read out their bio! Well, you are not alone in judging somebody by their Instagram bio. It has the potential to make or break your brand image, especially if you are starting out or a lesser-known business. It’s your dwelling space where you … Read more
User interactions on social media are expected to generate $153.4 billion in revenue in 2024, emphasizing the importance of your brand’s Instagram presence in a competitive landscape. To boost brand presence, brands should strive to make their Instagram page as discoverable as possible. This article explores how an Instagram bio can boost brand presence, what … Read more
Are you tired of the constant pressure to chase likes and validation on Instagram? Do you long for a more authentic and stress-free social media experience? You’re not alone. We’re constantly bombarded with countless metrics such as likes and shares, but are they bringing us genuine happiness or simply fueling our anxieties? With Instagram likes … Read more
With its dazzling visual content and over 2 billion monthly active users, it’s a social listening goldmine waiting to be explored! Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. Your favorite brands like FitBit, Nike, GoPro, and many more leverage … Read more
Since the inception of reels, more brands use Instagram to establish a reputation in the social space. The reason here is its extensive user base. According to statistics, the platform boasts over 1 billion monthly users, out of which 90% follow at least on business. 50% of users have also stated that their interest in … Read more
Engagement nowadays is a two-way street. Businesses need to utilize platforms that enable that. One such avenue is live commerce. It allows real-time engagement where fans can tune in and let their sentiments and questions be known immediately. Thus, unsurprisingly, live commerce has a conversion rate 10 times higher compared to traditional e-commerce methods. Of … Read more
People scroll, like, and share for hours on end – over 143 minutes every single day, with over 62% of the world’s population doing it! With social media becoming a way of life, it’s no surprise that social media coverage is a must-have for businesses of all sizes. That’s why expanding your social media service … Read more
Want to run a winning influencer marketing campaign in 2021? Take inspiration from the most successful Instagram influencer campaigns in 2020 [backed by data].