YouTube is the biggest video marketing platform in the world, with over 2.6 billion monthly active users already on the platform. Accordingly, many brands and individuals are on the platform, fighting for the attention and preferences of viewers and subscribers. Maybe you’re trying to unlock the power of YouTube, but you’re struggling to find tactics … Read more
To scale your business, you need to grow your professional network in your industry. Here, LinkedIn is the best option for you. The platform boasts about 875 million members in more than 200 countries and territories worldwide. This wide audience pool of industry experts and professionals can effectively introduce you to your target audience. It … Read more
Did you know Nike has won an Emmy award for their “You Can’t Stop Us” commercial? Apart from brilliant commercials, they have also developed a reputation for being one of the most iconic and influential brands in the world. They’re known for being accessible to all kinds of people, no matter their gender or age. … Read more
As competitors strengthen their online profiles, the need to differentiate your brand’s identity on social media grows. Building a recognizable brand known for its positive qualities will help gain and retain followers. Successfully executing branding strategies can help win customers, too. But developing a powerful, branded social media presence is a challenge you can’t quickly … Read more
Did you know — Netflix has 223.09 million paying subscribers as of the 3rd quarter of 2022? As the most popular on-demand streaming service, it’s no secret that Netflix has played a huge role in the entertainment industry. But beyond their top-notch content, they’ve also made a name for themselves on social media. In this … Read more
LinkedIn is a platform with a professional pulse. Conducting marketing here is especially beneficial for businesses. It helps them expand the network in their own industry and other sectors as well. Now, competition across industries is a well-known fact in the current business landscape. But this can be the very ingredient to incredible success for … Read more
The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are more likely to discover your brand through social media over a search engine. So it is more important than ever to optimize your social channels to ensure you’re reaching (and engaging) your target audience. But … Read more
Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against … Read more
Christmas for most is presents and jingles, but for Social Media Marketers, it’s a season of frenzy. Social Media is brand’s top choice to engage and celebrate holiday season with their customers. Here’s Keyhole’s roundup of the most noteworthy christmas hashtag campaigns.