Slack Social Media Strategy: Connecting Teams, One Channel At A Time

It takes a lot of effort to stay on top of a social media strategy. You have to manage to-do lists, engage with your audience, and track key metrics. As a company built around engagement, it’s no surprise that Slack has established a strong presence across multiple channels. With 65 million monthly active users, Slack … Read more

9 Steps To Solid Brand Awareness Strategy[2024]

The Top 15 Most Subscribed YouTube Channels

Since its creation in 2005, YouTube has become the world’s largest video-sharing platform, with over 2.5 billion monthly active users. The platform has not only revolutionized how we consume and share media but has also given rise to a new generation of content creators and influencers. If you are curious to know what are the … Read more

netflixs social media strategy

How To Use Instagram Broadcast Channels In 2024

Instagram broadcast channels are like having your own private megaphone to chat with your top followers.  Introduced in 2023, they allow you to send messages directly to your audience, but there’s a catch: it’s one-way communication.  This means you can broadcast your updates, and followers can listen, react, and participate in polls without the flood … Read more

How To Measure Share Of Voice On Social Media

17 Black Friday Marketing Ideas To Boost Sales & Increase Conversions

Businesses are always looking for ways to improve their sales and conversion rates. As well as holiday seasons and other seasonal fluctuations, they will often hold impromptu sales, sometimes to reduce overstock (or slow-moving stock), sometimes because they have seen a drop in those all-important sales and conversions.  For many organizations, Christmas is their biggest … Read more

user generated content

How To Create A YouTube Channel: Step-by-Step Instructions, Branding & Layout Tips

Did you know video marketing is on the rise, with more than 78% of marketers pledging to invest some money into video production?  Now, while it can be argued that video content can be used on your website and across all social media platforms, there’s still one that’s well-known for its video distribution capabilities: YouTube.  … Read more

Marketing Report Essentials: How To Create Perfect Reports And Impress Clients

Top 6 YouTube Analytics Reports: Essential Metrics For Growth

According to HubSpot, 77% of marketers say their company uses YouTube to host marketing videos. Few would disagree if we said that the word “video” has become almost synonymous with YouTube. Also, making videos can be expensive, which is why it is imperative to track the performance of your video marketing campaigns on this platform. … Read more

How to Get More Followers on TikTok

Have You Seen These 10-Most Viewed YouTube Videos?

YouTube has become a home for videos. The second-largest search engine now has 2.49 billion monthly active users with over 500 hours of new videos uploaded every minute. Even before “viral” was a thing, YouTube was already changing how we enjoy digital content. If you spend long enough time on the internet, you’ve probably seen … Read more

Mastering YouTube Shorts: A Comprehensive Guide For Creators

We live in the era of bite-sized content. TikTok has transformed the way we consume content with snappy, engaging videos, prompting Instagram to join in with Reels.  Now, we have YouTube Shorts. For YouTube, traditionally a haven for longer videos, this shift to short-form video is a game-changer.  These quick, engaging clips offer a fun, … Read more

social media trends

Top 5 YouTube Monitoring Tools You Can’t Miss In 2024

As the world’s biggest video-sharing hub and second-largest search engine, YouTube is a global go-to for countless users – whether they’re looking for entertainment, education, or just a bit of fun. But making great videos isn’t just about luck anymore. Gone are the days when a random clip could skyrocket to fame on YouTube or … Read more