I had wasted hours of my time and effort before I realized something:
If you’re a Social Media Manager or a Twitter Marketer, you’ll sympathize with this list!
Does checking your company Twitter at 11 p.m. on a Friday while your friends are chugging beer ring a bell? What about getting a heart attack when you spot a spelling mistake on one of the visuals, or when you missed out an important Influencer mentioning your brand at 3:40 a.m. because it was 2 p.m. in their timezone? We feel you.
Coca-Cola recently teamed up with Twitter in an attempt to break a world record by getting as many people as possible to use the #ShareaCoke hashtag. Using the hashtag displayed an emoji called a ‘hashflag.’ It’s the first time Twitter has built a custom emoji for a global advertising partner.
Breaking records are nice but what business impact, if any, did the campaign have for Coke?
In this blog post, I’ll dissect different parts of the Twitter profile and give you a rundown on how to optimize your Twitter profile to boost exposure.
We’re excited to announce that our Influencers view, previously only available to Enterprise clients, is now open to all Keyhole users. We’ve also added new information, like Total Exposure, not available previously!
Keyhole recently rolled out a new feature called Alerts. It’s a quick and simple tool added to our Keyhole analytics tool that allows you to increase precision while decreasing noise in your marketing. With Alerts, you can track keywords mentioned in all posts across Twitter and Instagram with filters that allows you to adjust: Frequency of Alerts, Level of Influence, and Volume of Conversation you want to track. Best part – you can connect up to five different email addresses to get these notifications!
What does Social Media mean to you? Social Media is a mega-trend, must-do for all marketers and non-marketers around the world, but how it’s perceived and used is different for each person and each brand.
Mustafa Akkoc asked on the Social Media Marketing forum on Linkedin – What is the meaning of Social Media to you in one or two words? Here are the 30 answers that stood out. Which ones are your favorite?
A lot has been written about Meerkat vs Periscope so far, but most posts have relied on cursory data and anecdotes.