10 Mistakes in Your Visual Content Strategy [+ Tools to Fix Them!]

Even if your team has a talented graphic designer and skilled digital strategists, crafting and sharing visual content on social media is a tricky process.

Most teams have run into the same difficulties. Images and videos may not generate the type of engagement you’re after. Followers may even miss your intended message.

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4 Easy Tweaks to Boost your E-Mail Marketing

How many times do you check your email everyday?

A study done by the University of British Columbia shows that on average we check our emails 15 times a day.

One of the most effective forms of direct marketing is, without a doubt, email marketing.  According to statistics from the State of Marketing, 93% of B2B marketers use email marketing. It has, indeed, become the most critical element of the marketing mix.

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5 Digital Marketing Basics You Should be Reviewing Constantly with Killer Tools to Help You Out

New digital ad platforms are released every day, new changes and add-ons to Facebook, Instagram, Twitter are created constantly, Google changes its algorithm 500-600 times each year – it’s easy to feel overwhelmed. 

It’s easy to get carried away trying out the newest platforms and ‘hacks’ that you lose track of things that are actually important. So as a modern day marketer, how do we keep on top of all these changes?

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7 Experts on Using Social Media to Boost Sales

Social Media is like going on a diet. It’s difficult to get results; it takes endurance, and it’s frustrating. Fast, quick weight losses will always get you nowhere. Likewise, for Social Media to generate any revenue, you need to strategize and be patient.

Out of all the struggles Social Media Marketers face, boosting sales which ultimately justifies the need for an increased budget, is their biggest pain-point. Here, 7 Social Media experts share their tips on Social Media Marketing to boost sales & advice on how to measure your success.

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8 Common Mistakes that are Ruining Your Twitter Marketing Strategy from Social Media Experts

Twitter is simple, but not easy. Social Media Marketers with Conversion goals struggle again and again in maximizing demand generation from Twitter. Growing a targeted follower base is a good start, but there’s so much more to Twitter. Avoid these 8 common Twitter marketing mistakes with tips from Social Media experts we can count on.

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4 Missing Elements to Implement in Your Content Strategy

The content and inbound marketing channels have grown immensely over the last few months. But in this growth of content, it’s important not to lose sight of content strategy. For every business, this strategy should ultimately decide the main marketing channel for traffic and sales.

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